5W Public Relations Expands Agency With Addition of New Senior Vice President, Consumer Division

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Mar 01, 2010, 09:00 ET

NEW YORK, March 1 /PRNewswire/ -- 5W Public Relations, one of the 25 largest PR firms in the U.S., today announced the addition of Elizabeth Gaerlan as a senior vice president. She joins the agency's Consumer Division after spending four years at M. Silver Associates where she spearheaded the communications efforts for many consumer accounts. Previously, Elizabeth held senior positions in the Consumer Marketing groups of Porter Novelli and Edelman, large PR agencies.

Ms. Gaerlan is a branding expert who specializes in consumer PR and lifestyle marketing. She is an accomplished PR professional who possesses over 12 years of solid experience in creating and implementing integrated communications campaigns that incorporate media strategy, special events, partnerships, media relations and social media.

"5W Public Relations is known for its creative and customized Public Relations programs designed to meet client objectives," said Ronn Torossian, President & CEO of 5WPR. "Elizabeth's experience in the industry brings a new dimension to our team as we continue to grow the Agency and expand our Consumer PR business."

About 5W Public Relations

5W Public Relations (http://www.5wpr.com) is a full-service public relations firm known for implementing cutting-edge, customized media programs designed to impact our clients' specific business goals and objectives. 5WPR's energetic, fast-paced and focused culture earned the firm a spot on the INC. 500 list and the title of "fastest-growing agency" three years in a row. One of the 25 largest PR firms in the U.S., the agency maintains practice areas in consumer, technology, health and wellness, entertainment, lifestyle, fashion and corporate communications. Our growth and recognition stem from a focused, smart and creative staff that expertly communicates client messages to impact ROI. Our committed team, led by CEO Ronn Torossian, has the understanding and ability to harness the newest tools in a rapidly changing media landscape. This 24/7 approach to the media led the industry's foremost trade magazine to describe 5WPR as "aggressive in a way that clearly resonates with clients looking for a firm staffed with type A-plus personalities, a BS-free approach, and results from Day One."

CONTACT: Ronn Torossian, 5WPR, 212-999-5585, [email protected]

SOURCE 5W Public Relations