5W Public Relations Announces Representation of BCGA Concept Corp.
NEW YORK, May 17, 2017 /PRNewswire/ -- 5W Public Relations, one of the 15 largest independently owned PR firms in the US, has been named PR Agency of Record by BCGA Concept Corp., manufacturers of Bruce Cost Ginger Ale and Brooklyn Organics. 5WPR will be responsible for the execution of a comprehensive public relations program designed to increase consumer awareness for the Brooklyn-based craft beverage maker.
"We are so pleased to be selected as BCGA's Agency of Record," commented Ronn Torossian, CEO of 5W Public Relations. "BCGA has been a leader in the craft beverage industry, using the highest quality ingredients to deliver a premium product to consumers. As the company grows, we look forward to amplifying the brand's visibility with consumers and media alike."
BCGA is a Brooklyn-based craft beverage maker of unfiltered Bruce Cost Ginger Ale, made with minimal and fresh ingredients including ginger root, pure cane sugar, carbonated water and citric acid. Refreshing straight up or as a mixer, Bruce Cost Ginger Ale is available in flavors like Original, Jasmine Tea, Pomegranate with Hibiscus, Passion Fruit with Turmeric, Blood Orange with Meyer Lemon, 66 (a low-sugar ginger ale sweetened with Monk Fruit and cane sugar), and Ginger Beer. BCGA is also the manufacturer of Brooklyn Organics, a new brand line of sugar-free ginger ales in flavors like Classic, Coconut, Acai, Cola and Guava. Brooklyn Organics ginger ales are USDA organic-certified and sweetened with stevia, offering bold flavor with none of the calories.
"5W has distinguished itself as a full-service communications partner with innovative, out-of-the-box public relations programming," said Terry Tang, co-founder of BCGA. "As BCGA looks towards the future, we are confident that 5W Public Relations will serve as a strong partner to us."
About 5W Public Relations – 5W Public Relations is a full-service PR agency in NYC known for cutting-edge programs that engage with businesses, issues and ideas. With 150 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and digital strategy, 5W brings leading businesses a resourceful, bold, and results-driven approach to communications.
About BCGA Concept Corp. – BCGA Concept Corp. is the Brooklyn-based craft beverage maker of unfiltered Bruce Cost Ginger Ale. Launched in 2010 inside a small space shared with a noodle and dumpling factory in East Williamsburg, BCGA first began selling to local corner shops throughout NYC and is now also found in major retailers, such as Whole Foods Market, Trader Joe's, Cost Plus World Market, BevMo!, and Fairway. When it came time to expand the operation in 2014, BCGA stayed true to its Brooklyn roots and moved into a factory in Bushwick. Refreshing straight up or as a mixer, Bruce Cost Ginger Ale comes in 12 oz. bottles in flavors like Original, Jasmine Tea, Pomegranate with Hibiscus, Passion Fruit with Turmeric, Blood Orange with Meyer Lemon, and 66, a low-sugar ginger ale sweetened with Monk Fruit and cane sugar. They also offer the Original flavor in a 12 oz. can and Ginger Beer in an 8.4 oz can. BCGA is also the manufacturer of Brooklyn Organics, a new brand line of sugar-free ginger ales in flavors like Classic, Coconut, Acai, Cola and Guava. Brooklyn Organics ginger ales are USDA organic-certified and sweetened with stevia, offering bold flavor with none of the calories.
Media Contact:
5WPR / Carinna Gano
[email protected]
646-843-1810
SOURCE 5W Public Relations
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