5W Public Relations Adds Bob's Watches To Consumer Products Client Roster

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Sep 17, 2013, 11:04 ET

NEW YORK, Sept. 17, 2013 /PRNewswire/ -- 5W Public Relations, one of the 25 largest independent Public Relations firms in the U.S., today announced the addition of Bob's Watches to its diverse roster of consumer product clients. Founded in 1999, Bob's Watches is an online specialty retailer of authentic Rolex watches and today is the largest online retailer of pre-owned Rolex watches.

For Bob's Watches, 5W Public Relations will execute a campaign featuring media relations, co-branded partnerships, and more.

The key feature of Bobswatches.com is the ability for the consumer to see both the "Buy" and "Sell" prices for each model Rolex which is what attracts over 200,000 visitors each month to its website. Culling from over 25 years of successful business experience, the company's principals have established the "Rolex Exchange", similar in concept to the New York Stock Exchange, which offers a new and more efficient way of connecting Rolex watch buyers and sellers. In this new, innovative ecommerce business model, Bob's Watches serves as an online marketplace, or facilitator, for pre-owned Rolex watch customers. The Company is based in Huntington Beach, CA.

"5WPR is very excited to be working with this innovative company," said Ronn Torossian, CEO of 5W Public Relations. "We are looking forward to helping this brand capture additional market share and elevating its visibility within leading consumer media."

"As Bob's Watches continues to grow and offer an exceptional service to customers, we are thrilled to partner with 5W Public Relations," said Paul M. Altieri, Founder and Chief Operating Officer of Bob's Watches. "We are impressed with 5W's commitment to the Bob's Watches brand and confident they will be an asset to us in delivering our core messages to our customers."

ABOUT 5W PUBLIC RELATIONS:

5W Public Relations (5W) is a full-service agency known for cutting edge programs that engage people with businesses, issues and ideas. With more than 100 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications, Reputation Management, CSR, Sustainability Communications), Public Affairs, Crisis Communications and digital strategy, 5W brings leading businesses a resourceful, bold and results driven approach to communications. Learn more at www.5wpr.com.

Contact: Ronn Torossian, [email protected], 212-999-5585

SOURCE 5W Public Relations