50+ companies to launch new products for work, home & play at ShowStoppers @ IFA, 6th-annual edition of official press event

AUSTIN, Texas and BERLIN, Aug. 27, 2013 /PRNewswire/ -- Next week, more than 50 companies will preview new consumer electronics and home appliances for work, home and play at ShowStoppers® @ IFA 2013, the official press event of IFA, the global tradeshow for consumer electronics and home appliances that moves markets and inspires buyers.

"The all-important fourth quarter and holiday season in global innovation is about to begin," said Steven J. Leon, partner, ShowStoppers. "And it starts early at ShowStoppers @ IFA."

More than 750 journalists, columnists, broadcasters and analysts from 51 countries are already pre-registered to attend the sixth-annual edition of ShowStoppers @ IFA.

ShowStoppers @ IFA 2013 takes place Thursday, 5 Sept. 2013, at IFA, in Hall 15.2 on the Messe Berlin Fairgrounds in Berlin, Germany. The invitation-only press event organizes product introductions, sneak previews and product demonstrations for journalists working on deadline before the tradeshow opens for business early Friday, 6 Sept. 2013.

In addition to the press event, ShowStoppers is working with IFA this year to support two international keynotes by U.S. executives – Alan Mulally, president and CEO of Ford Motor Co., and Dan Hesse, CEO of Sprint Corp. The Ford keynote is Friday, 6 Sept. 2013, 5 pm. The Sprint keynote is Friday, 6 Sept. 2013, 1 pm. Both keynotes take place in building 6.3 at Messe Berlin.

ShowStoppers is also working with Ford on a panel discussion with executives from Philips, Hotels.com, Deutsche Telekom, Spotify and Axel Springer. The panel is scheduled for Wednesday, 4 Sept. 2013, 3 pm, building 15.3 at Messe Berlin.

With Kobo, a global leader in eReading, ShowStoppers is coordinating a range of activities for media, including product demonstrations and shuttle services for a team of US journalists traveling to Berlin to cover IFA.

About IFA

IFA is the world's most significant consumer electronics and home appliances tradeshow. The event has become the premier venue for global product introductions and business development. This year's IFA hosts more than 1,400 exhibitors from more than 50 countries.

IFA is organized by Messe Berlin and owned by Gesellschaft fur Unterhaltungs und Kommunikationselektronik (gfu). Messe Berlin produces regional, national and international trade shows, exhibitions and conventions. gfu is the Association for Consumer and Communications Electronics.

About ShowStoppers

Now in its 20th year, ShowStoppers is the global leader in producing press and business events spanning the US, Europe and Asia. Each event organizes product introductions, sneak previews and demonstrations for selected journalists, bloggers, industry and financial analysts, venture capitalists and business executives. Industry leaders, innovators and startups exhibit to help generate news coverage and product reviews, make new connections, promote brand, and open new markets. ShowStoppers produces events at CES, CTIA and Mobile World Congress, among others, and the official press events at IFA, NAB, Sandbox Summit and the CEA LineShow.

To exhibit at ShowStoppers events, contact Dave Leon, director of sales, +1-845-638-3527.

For press registration, contact Steve Leon, partner, +1-512-288-0950.

Contacts:
Steve Leon
Partner, ShowStoppers
+1-512-288-0950

Nicole von der Ropp
IFA Press Officer, Messe Berlin GmbH
+49 (30) 3038-2217

SOURCE ShowStoppers

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