2Q10 Results: VIVO Participacoes S.A.

SAO PAULO, July 28 /PRNewswire-FirstCall/ -- VIVO Participacoes S.A. (VIVO) (NYSE: VIV; Bovespa: VIVO3 [ON = Common Shares] / VIVO4 [PN = Preferred Shares]), announced its consolidated results for the second quarter 2010 (2Q10). VIVO speeds-up its growth and expands its leadership in this quarter with consistent increase in the net service revenue and EBITDA, and increase in the market share for the fourth quarter in a row.

2,028 thousand new accesses in the quarter (41.3% in the postpaid segment);

Market Share of Net additions recorded 33.7% (61.6% in the postpaid segment);

VIVO's customer base totaled 55,977 thousand accesses, (19.6% annual growth, with 25.5% in the postpaid segment);

Market share of 30.24% (34.67% in the postpaid segment);

Annual increase of 10.7% in the Net Service Revenue totaling R$ 4,129.8 million, with highlight for the increase in the outgoing ARPU;

Annual growth of 71.8% in data and VAS Revenue which already accounts for 19.4% of the net service revenue (Internet revenue grew 121.4%);

EBITDA Margin of 30.5% in the quarter (+0.4 p.p. vs 1Q10; +0.2 p.p. vs 2Q09);

EBITDA increased by 10.6% over 2Q09, recording R$ 1,342.7 million in the quarter;

Net profit of R$ 236.0 million in 2Q10, with growth of 29.9% over 2Q09;

Cash flow in the year-to-date 2010 recorded R$ 1,629.2 million;

Net debt in 2Q10 in the amount of R$ 3,355.3 million (28.5% lower than in 2Q09).

To download the complete version of the Company's earnings release, please visit our website: www.vivo.com.br/ir

SOURCE VIVO Participacoes S.A.