2013 Content Marketing Project, Agency and Marketer of the Year Announced
The International Content Marketing Awards Presented at Content Marketing World
CLEVELAND, Sept. 12, 2013 /PRNewswire/ -- The Content Marketing Institute and McMurry/TMG announced yesterday the Content Marketing Project of the Year, Agency of the Year (large and small agencies), and Content Marketer of the Year. Winners were announced at Content Marketing World, the largest content marketing event in the world at over 1,700 delegates.
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CMI and McMurry/TMG previously released award winners in other categories, and finalists for the four categories mentioned were released at the event.
"Both content marketing programs and agencies have exploded in number as more marketing investments are deployed in this area," explains David Murray, program chairman. "Identifying the best of the best, and to understand what makes content marketing truly great, is critical to this growing industry."
That's what the Content Marketing Institute and McMurry/TMG have done as part of their 2013 Content Marketing Awards.
The winners are:
Project of the Year: T3 Publishing and TD Ameritrade for the publication, thinkMoney
Content Marketing Agency of the Year (100+ Employees): PACE (Greensboro, North Carolina, United States)
Content Marketing Agency of the Year (1-99 Employees): Head Office (Leuven, Belgium)
Content Marketer of the Year: Julie Fleischer, Director, Media & Consumer Engagement at Kraft Foods Group (Chicago, Illinois, United States)
The Content Marketing Awards were launched in 2004 as the Magnum Opus Awards. Since 2011 they have been conducted jointly by the Content Marketing Institute and McMURRY/TMG, the leading independent content marketing agency.
Entrants were judged by an esteemed panel of leading content marketing industry influencers and experts in more than 100 categories, which covered every aspect of content marketing and recognized excellence in each element of editorial, design, production and management among digital, print, video, audio-visual, text and social media.
About Content Marketing Institute (CMI)
The Content Marketing Institute is the leading global content marketing education and training organization. CMI teaches enterprise brands how to attract and retain customers through compelling, multi-channel storytelling. CMI's Content Marketing World event, the largest content marketing-focused event, held in Cleveland, Ohio, USA, September 9-12, 2013. CMI also produces the quarterly magazine Chief Content Officer, and provides strategic consulting and content marketing research for some of the best-known brands in the world. CMI is a 2012 and 2013 Inc. 500 winner.
About McMURRY/TMG
McMURRY/TMG is a leading content marketing agency in the U.S., dedicated to delivering strategic, transformative brand experiences that engage customers and drive measurable results. Its 270 staff members are located in five offices in New York, Arizona and Washington, D.C., and they work together to help clients extend brands, boost engagement, build communities and deliver revenue through powerful, meaningful content. Clients include industry leaders such as WebMD, Amtrak, CBS Television, The Ritz-Carlton, CDW, Reed Exhibitions, 21st Century Insurance, Verizon, HP and Baylor Health Care System.
SOURCE Content Marketing Institute
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