$15 Billion Worldwide Air Freshener Industry to 2027 - Featuring California Scents, Church & Dwight, Farcent Enterprise and Godrej Consumer Products Among Others

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Jan 24, 2023, 13:20 ET

DUBLIN, Jan. 24, 2023 /PRNewswire/ -- The "Air Freshener Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027" report has been added to ResearchAndMarkets.com's offering.

The global air freshener market size reached US$ 12.1 Billion in 2021. Looking forward, the publisher expects the market to reach US$ 15.0 Billion by 2027, exhibiting a CAGR of 3.65% during 2021-2027.

An air freshener is utilized to impart an aroma into space or mask unpleasant odor in homes and commercial interiors, such as foyers, restrooms, hallways, and vestibules. It also finds application in automobiles, public arenas, and large interior spaces, such as medical facilities, hotel lobbies.

It consists of adsorbents, oxidizers, surfactants, disinfectants, preservatives, aerosol propellants, and solvents like mineral oil. Besides this, it includes a scented air system that delivers fragrance throughout an indoor space by connecting a fragrance diffuser to the heating, ventilation, and air conditioning (HVAC) system.

Presently, it is available in numerous variants, including oils, gels, sprays, liquids, solids, beads, scented candles, hanging disks, plug-ins, electric fans, cleaning systems, and mist dispensers.

A significant rise in the construction of luxury homes on account of rapid urbanization and improving income levels represents one of the key factors impelling the market growth.

Moreover, air fresheners are used in care facilities, such as homeless shelters, detention centers, elder care, and childcare. Due to the rising rate of poverty, unemployment, and lack of affordable housing, governing agencies of several countries are focusing on increasing the number of care facilities, which, in turn, is impelling the market growth.

Apart from this, the growing emphasis on indoor air quality is promoting the adoption of air fresheners in indoor built environments of commercial buildings, including offices, hospitals, theaters, stores, hotels, restaurants, health clubs, and schools.

Additionally, the rising use of transportation facilities is driving the demand for air fresheners in airplanes, airports, cars, taxis, buses, and trains. Furthermore, with advances in packaging and dispersing technology, next-generation products are being developed by leading players, which is creating a positive market outlook.

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being California Scents (Energizer Holdings Inc), Church & Dwight Inc., Farcent Enterprise Co. Ltd., Godrej Consumer Products Limited (The Godrej Group), Henkel AG & Co. KGaA, Kobayashi Pharmaceutical Co. Ltd., Newell Brands, Procter & Gamble, Reckitt Benckiser Group plc. and S. C. Johnson & Son Inc.

Key Questions Answered in This Report:

How has the global air freshener market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the global air freshener market?
What are the key regional markets?
What is the breakup of the market based on the product type?
What is the breakup of the market based on the application?
What is the breakup of the market based on the distribution channel?
What are the various stages in the value chain of the industry?
What are the key driving factors and challenges in the industry?
What is the structure of the global air freshener market and who are the key players?
What is the degree of competition in the industry?

Key Topics Covered:

1 Preface

2 Scope and Methodology

3 Executive Summary

4 Introduction
4.1 Overview
4.2 Key Industry Trends

5 Global Air Freshener Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 Market Breakup by Product Type
6.1 Sprays/Aerosols
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Electric Air Fresheners
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Gels Air Fresheners
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Candles Air Fresheners
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Others
6.5.1 Market Trends
6.5.2 Market Forecast

7 Market Breakup by Application
7.1 Residential
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Corporate
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Cars
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast

8 Market Breakup by Distribution Channel
8.1 Supermarkets and Hypermarkets
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Convenience Stores
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Specialty Stores
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Pharmacies
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Others
8.5.1 Market Trends
8.5.2 Market Forecast

9 Market Breakup by Region

10 SWOT Analysis

11 Value Chain Analysis

12 Porters Five Forces Analysis

13 Price Analysis

14 Competitive Landscape
14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
14.3.1 California Scents (Energizer Holdings Inc)
14.3.1.1 Company Overview
14.3.1.2 Product Portfolio
14.3.2 Church & Dwight Inc.
14.3.2.1 Company Overview
14.3.2.2 Product Portfolio
14.3.2.3 Financials
14.3.2.4 SWOT Analysis
14.3.3 Farcent Enterprise Co. Ltd.
14.3.3.1 Company Overview
14.3.3.2 Product Portfolio
14.3.3.3 Financials
14.3.4 Godrej Consumer Products Limited (The Godrej Group)
14.3.4.1 Company Overview
14.3.4.2 Product Portfolio
14.3.4.3 Financials
14.3.5 Henkel AG & Co. KGaA
14.3.5.1 Company Overview
14.3.5.2 Product Portfolio
14.3.5.3 Financials
14.3.5.4 SWOT Analysis
14.3.6 Kobayashi Pharmaceutical Co. Ltd.
14.3.6.1 Company Overview
14.3.6.2 Product Portfolio
14.3.6.3 Financials
14.3.6.4 SWOT Analysis
14.3.7 Newell Brands
14.3.7.1 Company Overview
14.3.7.2 Product Portfolio
14.3.7.3 Financials
14.3.7.4 SWOT Analysis
14.3.8 Procter & Gamble
14.3.8.1 Company Overview
14.3.8.2 Product Portfolio
14.3.8.3 Financials
14.3.8.4 SWOT Analysis
14.3.9 Reckitt Benckiser Group plc.
14.3.9.1 Company Overview
14.3.9.2 Product Portfolio
14.3.9.3 Financials
14.3.9.4 SWOT Analysis
14.3.10 S. C. Johnson & Son Inc.
14.3.10.1 Company Overview
14.3.10.2 Product Portfolio
14.3.10.3 SWOT Analysis