Kenya Buy Now Pay Later Business and Investment Opportunities Report 2023 with Market Share of Key Players - Aspira, Lipa Later, Miti, Flexpay Technologies, and Julla

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Nov 17, 2023, 19:45 ET

DUBLIN, Nov. 17, 2023 /PRNewswire/ -- The "Kenya Buy Now Pay Later Business and Investment Opportunities Databook - 75+ KPIs on BNPL Market Size, End-Use Sectors, Market Share, Product Analysis, Business Model, Demographics - Q2 2023 Update" report has been added to ResearchAndMarkets.com's offering.

BNPL payments in Kenya are expected to grow by 20.8% on an annual basis to reach US$1.1 billion in 2023.

Medium to long term growth story of BNPL industry in Kenya remains strong. BNPL payment adoption is expected to grow steadily over the forecast period, recording a CAGR of 12.2% during 2023-2028. The BNPL Gross Merchandise Value in the Kenya will increase from US$.9 billion in 2022 to reach US$1.9 billion by 2028.

The BNPL payment industry in Kenya has recorded strong growth over the last four quarters, supported by increased ecommerce penetration.

This report provides a detailed data centric analysis of Buy Now Pay Later (BNPL) industry, covering market opportunities and risks across a range of retail categories. With over 75 KPIs at country level, this report provides a comprehensive understanding of BNPL market dynamics, market size and forecast, and market share statistics.

It breaks down market opportunity by type of business model, sales channels (offline and online), and distribution models. In addition, it provides a snapshot of consumer behaviour and retail spend dynamics in Kenya. KPIs in both value and volume term help in getting in-depth understanding of end market dynamics.

Reasons to buy

Get a comprehensive understanding of market dynamics for Buy Now Pay Later: Identify market opportunities, major trends, and forecasting (2019-2028). Understand market trends through crucial KPIs like Gross Merchandise Value, Volume, and Average Value per Transaction, to stay ahead of the curve.
Insights by end-use sectors: Evaluate new opportunities across multiple end-use sectors, and obtain market dynamics by end-use sectors in order to swiftly catch up with the latest and upcoming developments in BNPL markets.
Market-specific strategies: Identify growth segments focused on specific opportunities, and analysing market-specific risks and important trends in the BNPL sector with our exclusive blend of quantitative forecasting and innovative insights.
Gain knowledge of consumer attitudes and actions: This report identifies and interprets important Buy Now Pay Later KPIs, such as spend by age, gender, and income level, using data from a proprietary survey.
Develop proactive and lucrative business strategies through market intelligence and forward-looking analysis of BNPL market spend and major opportunities in Kenya.

Scope

Kenya Buy Now Pay Later Market Share Analysis by Key Players

Aspira
Lipa Later
Miti
Flexpay Technologies
Julla

Kenya BNPL Market Size and Spending Pattern, 2019-2028

Gross Merchandise Value Trend Analysis
Average Value Per Transaction Trend Analysis
Transaction Volume Trend Analysis

Kenya Buy Now Pay Later Revenue Analysis, 2019-2028

Buy Now Pay Later Revenues
Buy Now Pay Later Share by Revenue Segments
Buy Now Pay Later Revenue by Merchant Commission
Buy Now Pay Later Revenue by Missed Payment Fee Revenue
Buy Now Pay Later Revenue by Pay Now & Other Income

Kenya Buy Now Pay Later Operational KPIs & Statistics, 2019-2028

Buy Now Pay Later Active Consumer Base
Buy Now Pay Later Bad Debt

Kenya BNPL by Purpose, 2019-2028

Convenience - Short Term Loans
Credit - Long Term Loans

Kenya BNPL by Business Model, 2019-2028

Two-Party (BNPL offered by retailers)
Three-Party BNPL Offering

Kenya BNPL by Merchant Ecosystem, 2019-2028

Open Loop System
Closed Loop System

Kenya BNPL by Distribution Model Analysis, 2019-2028

Standalone
Banks & Payment Service Providers
Marketplaces

Kenya BNPL Analysis by Channel, 2019-2028

Online Channel
POS Channel

Kenya Buy Now Pay Later in Retail Shopping: Market Size and Forecast, 2019-2028

Gross Merchandise Value Trend Analysis
Average Value Per Transaction Trend Analysis
Transaction Volume Trend Analysis

Kenya Buy Now Pay Later in Home Improvement: Market Size and Forecast, 2019-2028

Gross Merchandise Value Trend Analysis
Average Value Per Transaction Trend Analysis
Transaction Volume Trend Analysis

Kenya Buy Now Pay Later in Travel/Entertainment: Market Size and Forecast, 2019-2028

Gross Merchandise Value Trend Analysis
Average Value per Transaction Trend Analysis
Transaction Volume Trend Analysis

Kenya Buy Now Pay Later in Services: Market Size and Forecast, 2019-2028

Gross Merchandise Value Trend Analysis
Average Value Per Transaction Trend Analysis
Transaction Volume Trend Analysis

Kenya Buy Now Pay Later in Automotive: Market Size and Forecast, 2019-2028

Gross Merchandise Value Trend Analysis
Average Value Per Transaction Trend Analysis
Transaction Volume Trend Analysis

Kenya Buy Now Pay Later in Healthcare and Wellness: Market Size and Forecast, 2019-2028

Gross Merchandise Value Trend Analysis
Average Value Per Transaction Trend Analysis
Transaction Volume Trend Analysis

Kenya Buy Now Pay Later in Groceries: Market Size and Forecast

Gross Merchandise Value Trend Analysis
Average Value Per Transaction Trend Analysis
Transaction Volume Trend Analysis

Kenya Buy Now Pay Later Analysis by Consumer Attitude and Behaviour

Sales Uplift by Product Category
Share by Age Group
Share by Income
Share by Gender
Adoption Rationale

For more information about this report visit https://www.researchandmarkets.com/r/dmvv3f

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