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Guide to Writing a Great Press Release

Whether you're a beginner or more seasoned at writing press releases, it's not always an easy task. Organizing your story in a way that interests your readers, while being accessible to journalists and optimized, takes a lot of practice.

Luckily, at Cision we handle thousands of press releases every day, so we have insight into how to write a great one. Here's what our Guide to Writing a Great Press Release will include:

• Tips on where to begin writing and brushing up on your craft
• A free press release template
• A press release checklist of do's and don'ts