From Awards Season to the Big Game and Beyond: Recent Entertainment News Trends
A look at the entertainment industry news from PR Newswire in January and February that you might have missed.
By Nirmala J | Published March 6, 2024
The entertainment industry rang in the new year with a cascade of press releases covering a diverse array of topics and initiating exciting conversations across the creative landscape. In this post, we dive into the sea of entertainment press releases, highlighting top performers in January and February as well as the can't-miss trends.
We've navigated through more than 2,000 releases sent via PR Newswire at the beginning of the year. Get ready to unveil readers' favorite stories, explore the key industry trends, connect the dots and stay ahead in this fast-paced world with our comprehensive analysis.
The Most Popular Entertainment Releases
In January and February, readers engaged most with these entertainment releases:
- Sony Electronics Announces Continued Partnership with SQUARE ENIX® on critically acclaimed FINAL FANTASY™ VII remake project, FINAL FANTASY® VII REBIRTH
- Taco Bell Puts All Their 2024 Cards On the Table at Live Más LIVE Event in Las Vegas
- Welcome to WcDonald's: McDonald's Brings Anime Fans' Favorite Fictional Restaurant to Life.
- Bert Kreischer And Tom Segura Unleash Premium Vodka Brand with Drip MFG And Mexcor Distribution
- The 2024 Miss America Preliminary Competition Winners!
Entertainment News Trends
Get an insightful glimpse into the trends observed among entertainment-related press released in January and February.
The Big Game
This year's NFL championship game featured a star-studded halftime show with renowned celebrities. Leading the lineup was Usher, an iconic pop artist known for chart-topping hits and electrifying performances. Hollywood A-listers graced the VIP boxes, adding glamour to the already high-profile event. The commercials featured cameos from popular celebrities, creating memorable moments. Charity initiatives led by celebrities during throughout the event raised funds for noble causes. Plus, fashion collaborations between designers and celebrities showcased unique game-themed attire.
The wire was flooded with over 300 game-day-related press releases in January and February. Here are a few of the most-read:
- New Flavor Icons- Dina & Mita – Heat up Super Bowl LVIII in first ever Doritos® Dinamita® In-Game Commercial
- Nickelodeon and CBS Sports Reveal Details for Slime-Filled Super Bowl LVIII Alternate Telecast
- Super Bowl Advertising Study Shows Big Game Commercials Drive Demand
- Mars Releases Star-Studded M&M's® "Almost Champions" Super Bowl LVIII Ad Featuring Scarlett Johansson Cameo
- Got a Super Bowl LVIII Weekend Secret? Pepsi® Invites Fans to Lock Away Wild Secrets Forever in Larger-Than-Life Vault On the Vegas Strip
- Rob Gronkowski Returns For A Live Shot at Redemption in FanDuel's 2024 Super Bowl "Kick of Destiny 2" Campaign
- Frito-Lay Pops Off Confetti-filled Campaign with a Trio of Football Legends to Give Fans a Taste of the Super Bowl
Lunar New Year
Lunar New Year celebrations were marked with vibrant festivities worldwide. People embraced the Year of the Dragon with traditional dances symbolizing good fortune and warding off evil spirits. The vibrant red and gold decorations adorned the streets, creating a festive atmosphere.
PR Newswire distributed nearly 50 press releases in January and February tied to the holiday. Let’s look at some of them:
- Global Asian Media Entertainment (GAME) presents the first-ever multi-city and multi-theatre Lunar New Year Film & Comedy Festival
- China's Spring Festival becomes international cultural event
- Celebrate The Lunar New Year With Talking Tom & Friends
- Big Blue Marble Academy Paves the Way for Global Understanding through Lunar New Year Celebrations
Dazzling Awards Season
Awards season is a time of anticipation and recognition in the entertainment industry. Celebrities showcase their fashion prowess and outstanding performances with prestigious awards. With the Oscars, Grammys and Golden Globe Awards taking place in the first few months of the year, we saw dozens of related press releases cross the wire.
Here are a few of the latest releases:
Grammys
- The Legendary Dorinda Clark-Cole of the Clark Sisters to be Honored as a Trailblazer of Gospel at the 2024 BMI Trailblazers of Gospel Music Awards
- 615 JJ Entertainment Artists Juliana Hale and Julian King Shine at the Grammy Awards and Exclusive Industry Events
- Miley Cyrus Shines in De Beers at the 2024 Grammy Awards
Oscars
- Pitt, Perrin, and Péters' Champagne, FLEUR de MIRAVAL, to be served at the 96th Oscars®
- 100 Full Sail University Graduates Contribute to Oscar-nominated Projects
- Clarendelle & Family Company, Domaine Clarence Dillon, Celebrate Cinema at the 96th Oscars®
Golden Globes
- Taylor Swift and Natalie Portman Shine in De Beers at the 2024 Golden Globe Awards
- Ali Wong Stuns in LILYSILK Double-faced Wool-blend Robe Coat Ahead of Golden Globe Awards
Valentine’s Day
Leading up to Valentine’s Day, we saw a surge in press releases related to the holiday, whether it was about e-cards, gifting apps, romantic dining experiences, couples' getaways, movies, etc.
Let's take a glimpse at a handful of the releases for Valentine’s Day celebrations:
- Diners Have Spoken: OpenTable Reveals America's Top 100 Romantic Restaurants
- Leading E-Card & Gifting App Simplifies Expressions of Love This Valentine's Day With Custom Interfaces for Every Relationship Season and Status
- Cinépolis Luxury Cinemas x Cityswoon Introduce Speed Dating Event Series Designed to Help Singles Find Their Forever Movie Date
- Belvedere Museum - Klimt The Kiss NFTs come to New York for Valentine's Day, 2024
Looking Ahead
News coming out of the entertainment industry has always been vibrant and we can anticipate updates on new film releases, music albums, celebrity events, and major awards and festivals. Stay tuned and see what exciting developments unfold in the world of entertainment during April and May!
About the Author
Nirmala has been with Cison's PR Newswire ADMIN support team for 1.5 years. Outside work, she loves to read books and has been volunteering to develop literacy among girls for the past eight years.