Generative AI, Cybersecurity and Other Recent Tech News Trends 

A look at the technology industry news from PR Newswire in September and October that you might have missed.

By Hunter Johnson | Published Nov. 12, 2024

The last two months in the biztech world have been a whirlwind of advancements shaping the future. Generative AI has dominated headlines as companies start to gain more trust in this once uncharted territory.

IFA 2024 proved to be an excellent example of this as the five-day event unveiled innovative home solutions, sleep monitoring and functional and longevity medicine training. This event highlighted the blending of convenience and connectivity.  

While generative AI and IFA 2024 produced major stories in the last two months, the wire was still rich with other engaging and relevant tech content. In fact, throughout September and October, PR Newswire distributed over 10,000 technology press releases that showcased customer commitment, product launches and new patents.

Popular Business Technology Releases

In September and October, readers flocked to these tech stories on prnewswire.com:

• Spectrum Announces Unprecedented Customer Commitment, Free Internet Speed Lifts and New Bundled Pricing
• Oracle Offers Powerful Generative AI RAG Agent and Enhanced AI Services to Help Customers Solve Business Problems
• Get In Now with Infinix AI∞: Building an All-Scenarios Connected AI for Creativity and Life
• New Research Reveals More Hospitals and Health Systems are Investing in Artificial Intelligence (AI) for Improving Revenue Cycle Management (RCM)
• Lucinity Secures Patent for Federated Learning AI, Enabling Secure Data Sharing

Business Technology News Trends

Here’s a look at a few of the trends we noticed among business technology press releases in September and October, with a few examples of each.

Generative AI

The AI space has seen significant growth over the last few years and is showing no signs of slowing down anytime soon. As the uncertainty around it dwindles, businesses are starting to take note of the benefits.

According to Info-Tech Research Group's Tech Trends 2025 report, generative AI is at the forefront of IT investments, “driving the majority of AI investments across industries and revolutionizing customer service, marketing, and software development."

Over the past two months, PR Newswire distributed over 2,900 AI releases.

Check out some of the ones that caught our attention:

• New Cisco Survey Shows Strong Relationship Between Privacy Awareness and Trust in AI
• iCIMS Expands GenAI and Internal Collaboration Capabilities to Bridge the Communication Gap between Hiring Teams and Candidates
• Fountain Life Develops "Zora AI," the World's First Generative AI Platform Specially Trained in Functional and Longevity Medicine
• Bloomberg Law Unveils AI-Powered Contract Assistant
• Gatorade Launches Generative AI Squeeze Bottle Personalization to Fuel Athlete Self-Expression

Cybersecurity

With recent data breaches, AI advancements and quantum computing investments, cybersecurity has become increasingly important to consumers and corporations. "Generative AI and quantum computing provide immense opportunities, but they also bring new risks," Akiba Saeedi, Vice President, IBM Security Product Management, said in a recent release.

Here at PR Newswire, more than 1,300 high tech security releases crossed the wire during September and October.

Check out some of the solutions and guidelines:

• IBM Advances Secure AI, Quantum Safe Technology with IBM Guardium Data Security Center
• Trend Micro Fights Back Against Online Scams
• Introducing Cognizant Neuro® Cybersecurity: AI-Powered Cybersecurity Platform to Orchestrate Action and Elevate Enterprise Cybersecurity Posture
• Reality Defender Announces Real-Time Video Deepfake Detection for Web Conferencing Platforms
• OWASP Dramatically Expands GenAI Security Guidance with Guides for Handling Deepfakes, Building an AI Security Center of Excellence, and a GenAI Security Solutions Landscape

IFA Berlin

IFA, the largest consumer electronics tradeshow in the world, took place in Berlin from September 6-10. Industry leaders and enthusiasts gathered to witness the latest tech advancements, from smart home innovations to  tech for healthier lifestyles.

Major brands such as LG, Hisense and TCL brought their A(I) game. Here are some of the biggest headlines from the event:

• LG to Introduce Exciting Vision for Future Living With ‘LG AI Home’ Innovations at IFA 2024
• Hisense Showcases Innovative Scenario-Driven Tech Solutions at IFA 2024 to Transform Everyday Living Experiences
• TCL Presents Extensive Product Portfolio and Innovative Technologies for a Smarter and Healthier Lifestyle at IFA 2024
• RingConn Showcases Gen 2 Smart Ring at IFA 2024: Revolutionizing Sleep Monitoring with Integrated Sleep Apnea Detection
• Lexar Engages with Creators and Launches Innovative Products at IFA 2024

Looking Ahead

As the year winds down, business technology enthusiasts can expect continued advancements and deeper trust in artificial intelligence. We won’t have to wait long for updates as CES 2025 will be hosted in Las Vegas from January 7-10 and promises to give an in-depth overview of breakthrough innovations and technology. 

About the Author

Hunter Johnson is a Content Specialist at Cision PR Newswire and has been with the company for three years. He graduated from the University of Toledo with a degree in Communications. In his spare time, Hunter enjoys watching Real Housewives, interior decorating, and taking care of his plants.