X OUT Announces Social Media Star Cameron Dallas As Newest Spokesperson
NEW YORK, Feb. 17, 2017 /PRNewswire/ -- Recognized by many as a viral sensation and global heartthrob, Cameron Dallas has proved to be more than just a "digital celebrity." In addition to co-producing the global touring convention, MAGCON, and staring in the Netflix series "Chasing Cameron," Cameron embarks on his newest role: X OUT spokesperson.
With over 35 million followers across five different social media platforms, Cameron keeps few secrets from his fiercely loyal fans. Cameron has always stood out as candidly honest about his struggles with acne, sharing images of waking up to blemishes and straying away from wearing makeup on red carpets.
Following these posts, Cameron's fans began sending him the Proactiv 3-Step System, which he used and saw clearer skin. However, as Cameron's schedule became busier, he transitioned to X OUT, a simple, one-step system from the makers of Proactiv.
"X OUT is perfect for my schedule. It is so simple, fast and actually works. I am more confident in my own skin and always camera ready – a necessity in my line of work," Cameron said.
X OUT contains prescription-grade Benzoyl Peroxide to penetrate deep into pores and kill breakout-causing bacteria on contact and continues to battle bacteria even after you wash it off. The medicine stays there all day to help clear blemishes. Not only is the product a daily Wash-In Treatment, but also a leave-on spot treatment and 10-minute mask.
"We are thrilled that Cameron, like millions of others, has found that the power of X OUT can help get and keep your skin clear and help restore confidence," said Seth Radwell, CEO of The Proactiv Company. "Cameron understands that X OUT is the best one-step acne treatment on the market and we are so proud of our partnership with him."
With breakouts banished, Cameron continues to dominate the social sphere, snapping, 'gramming and sharing his way into our heart-shaped like buttons. Excited to become the newest X Out brand spokesperson, he joins a growing roster of talented celebrity X Out customers, and is playing a critical role in X Out digital and broadcast marketing content – launching in February 2017.
Behind-the-scenes videos and photos content will be available soon for X OUT and Cameron Dallas fans to view on the X OUT social media channels:
- Facebook: facebook.com/XOUT
- Twitter: @XOUTBreakouts
- Instagram: @XOUT
- YouTube: youtube.com/XOUT
About The Proactiv Company, LLC
Proactiv, America's #1 acne brand is an industry leader in the treatment of acne skincare. Proactiv takes medically-based breakthrough technologies and combines them with the best acne fighters into synergistic 3-Step regimens. Used and trusted by millions around the world, Proactiv has been recognized with 30 awards and honors from the beauty and health industry.
The Proactiv Company is a newly formed entity with Nestle Skin Health S.A., a global leader focused on science-based solutions for overall skin health. This union joins Nestle Skin Health's innovations with The Proactiv Company's direct to consumer expertise under the Proactiv brand.
CONTACT: Alyssa Keller, 1-212-230-1800, [email protected]
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