Wilson Sporting Goods Offers Tennis Players A Fresh Pop Of Color Just In Time For Summer
- Introducing New Limited Edition Blade and Burn Performance Tennis Rackets -
CHICAGO, May 18, 2017 /PRNewswire/ -- Wilson Sporting Goods Co., announced today the launch of its 2017 Limited Edition (LE) Blade and Burn racket lines, which feature new, highly visible and bold bursts of electric lime green and vibrant orange. These exclusive racket designs were inspired by tennis player feedback that confident, strong colors on a racket is a simple, yet powerful way they can express their individual style on court. Wilson Advisory Staff Members and ATP ranked #7 Kei Nishikori and #10 David Goffin will play with LE Burn and Blade rackets, respectively, on tour this summer.
"I love the bright green frame {of the Blade} and how it pops on the tennis court," said David Goffin. "I've had a great season with my Blade so far; it's a racket that gives me great precision and feel, which is perfect for my game. Now, it has this new cool design element that will make a statement on court and reflect my tenacity as a player."
"The Burn orange has become my signature color and the boldness, intensity of the Limited Edition Burn really matches my game," said Kei Nishikori. "This racket looks amazing in action, and I'm looking to get some big wins this year playing with it."
ABOUT THE 2017 LE BLADE & BURN COLLECTIONS
The 2017 LE Blade and Burn rackets are designed for tennis players who seek to express their individuality on the court. The collections carry forward the brand's new performance tennis racket design DNA launched in 2016, which features an uncontaminated aesthetic through clean lines, bold colors and matte finishes.
While each of the LE Blade and Burn rackets include the same design specifications and technologies as the existing 2017 Blade and Burn performance racket models, the lime green and orange accents of each frame are now featured as the primary color with black accents at the six and nine o'clock positions.
Two of the Blade and Burn LE models feature Countervail (CV) technology -- the Blade 98 (18x20) CV and Burn 100 CV. This technology is a specialized carbon fiber that is layered into the racket frame and works to redirect the ball's energy within the frame instead of the body. As a result, CV maximizes player energy, reduces muscle fatigue and shortens recovery time.
The Blade 98L LE and Burn 100LS LE offer more maneuverability and easy power for players seeking lighter frames to swing. And the Burn 100LS LE features the brand's Spin Effect technology.
All four LE models include X2 Ergo and Parallel Drilling technology. The X2 Ergo Handle features a customizable handle shape to create optimal feel for the modern two-handed backhand, giving players more power, versatility and leverage. And Parallel Drilling in the grommet system provides a more consistent and forgiving string bed response.
The 2017 LE Blade and Burn rackets are available for pre-sale via tennis specialty retailers (in-store and online) and on www.wilson.com beginning May 18, 2017. The full collections will be available for purchase worldwide on June 1. The MRP for these rackets are as follows: $219.00 (US) for the Blade (18x20) CV LE, $199.00 (US) for the Blade 98L LE and Burn 100 CV LE, and $179.00 (US) for the Burn 100LS LE.
For more information about the 2017 LE Blade and Burn lines, please visit www.wilson.com/en-us/tennis/rackets/be-bolder.
ABOUT WILSON SPORTING GOODS CO.
Chicago-based Wilson Sporting Goods Co., a subsidiary of Amer Sports, is one of the world's leading manufacturer of high performance sports equipment, apparel and accessories. Wilson is the global leader in performance tennis and uses player insights to develop products that push tennis equipment innovation into new territories. Through its dedication to creating products that enable athletes at every level to perform at their best, Wilson has earned its place as a leader in sporting goods for over a century.
Note: Pros often customize the racket they use. Racket specifications on endorsed consumer models may vary from the models used by pros for match-play.
SOURCE Wilson Sporting Goods Co.
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