Who's Your Daddy: How Did Father's Day Fare Against Mother's Day Media Coverage?

LexisNexis media monitoring compares the two holidays

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Jun 22, 2016, 04:41 ET

DAYTON, Ohio, June 22, 2016 /PRNewswire/ -- Which is a more talked-about holiday: Mother's Day or Father's Day? The answer may surprise you.

According to media monitoring and news analysis by LexisNexis Newsdesk™, approximately 328,000 stories were filed about Mother's Day back in May. But contrary to popular belief, it seems Father's Day is almost as popular a media topic – almost. This past weekend's celebration of all things Dad netted just over 211,000 broadcast, print and online news clips.

According to media monitoring and news analysis by LexisNexis Newsdesk(TM), more stories were filed about Mother's Day than Father's Day... but sentiment surrounding the day for dads was decidedly more positive.

LexisNexis also tracked the positive, neutral and negative sentiment of articles published about Mother's Day compared to those published about Father's Day. Interestingly enough, 50.62 percent of media coverage of Mother's Day was ranked positively, while 59.74 percent of media coverage of Father's Day was ranked positively.

Does the more positive trajectory of media coverage indicate that dads are winning the parental popularity contest? Or is it simply that Father's Day got the short end of the stick for so long that Americans are making up for it now? As Dad would say, "Go ask your mother."

Share your love and admiration for Dad – or Mom – by tweeting us @LexisNexisBiz. Data and information powered by LexisNexis Newsdesk.

CONTACT: Lauren Doyle, 513-271-7222 x17, [email protected]

Photo - http://photos.prnewswire.com/prnh/20160622/382425-INFO

SOURCE LexisNexis