Welch's® Fruit Snacks Partners With ProCamps Worldwide To Provide Smart Snacks At Over 80 Summer Sports Camps Across The Nation

ALLENDALE, N.J., May 30, 2013 /PRNewswire/ -- Today, Promotion In Motion, Inc., the makers of Welch's® Fruit Snacks, announced a partnership with ProCamps Worldwide as an Event Partner to provide its fruit snacks to campers and attendees in over 80 ProCamps around the nation during the summer of 2013. This marks the 2^nd year Welch's® Fruit Snacks has partnered with ProCamps to offer a better snacking option.

In addition and for the first time, Welch's® Fruit Snacks will be a Premiere Partner at five ProCamps and fully integrated into the ProCamps experience. These five camps will be hosted by star athletes Rob Gronkowski, Justin Tuck, Patrick Willis, AJ Green and Evan Turner.   

Thanks to the partnership with ProCamps, an international event management company that assists professional athletes in developing personal youth sports camps, campers will experience fun and educational activities with a professional athlete while learning how to enjoy a more nutritious and active routine off the court or field.

Furthermore, Welch's® Fruit Snacks will send 10 lucky super fans to five ProCamps via a "Welch's® Super Fan Contest." Parents are encouraged to submit their deserving kids to the Welch's Fruit Snacks Facebook page, and two winners from each of the following locations will get the chance to participate in their local ProCamps this summer with star pro athletes including:

•  Rob Gronkowski – Boston  (June 1^st & 2^nd)
  • Winners announced
• Justin Tuck  – New York (June 1^st & 2^nd)
  • Winners announced
• Patrick Willis – San Francisco  (June 15^th & 16^th)
• AJ Green – Cincinnati (July 17^th and 18^th)
• Evan Turner – Philadelphia (August 17^th & 18^th)

"We hope that our participation in ProCamps and involvement with top athletes across the country will help spread Welch's® Fruit Snacks' message encouraging an active lifestyle and smarter snacking choices for kids of all ages," said Josh Shapiro, Vice President of Marketing of Promotion In Motion.  "Offering these kids the opportunity to attend their local ProCamp will help them to realize their dreams of meeting and playing with some of the best professional athletes in the world, and to learn about the benefits of an active lifestyle first-hand."

"We are thrilled to partner with Welch's® Fruit Snacks for the second year in a row and to offer thousands of kids a better snacking option at our camps this summer," said Eric Liebler, Senior Vice President, ProCamps Worldwide. 

For more information about entering for the ProCamps "Welch's Super Fan Contest," visit Welch's Fruit Snack Facebook Page.

For more information on ProCamps and the available camps, please visit www.procamps.com

About The Promotion In Motion Companies

The Promotion In Motion Companies, Inc. is one of North America's premier makers of confections, fruit snacks and other snack food products, and has been named one of the top 100 candy companies globally. The company's proprietary and licensed brands include WELCH'S® Fruit Snacks and Fruit 'n Yogurt™ Snacks, SUN-MAID® Milk Chocolate Raisins, My M&M'S® Brand Chocolate Candies, FISHER® Milk Chocolate Peanuts, TUXEDOS® Chocolate Almonds, SOUR JACKS® Sour Candies, NUCLEAR SQWORMS™ Sour Neon Gummi Worms, Gummy Factory™ Gummi Candies, TOGGI® Fine European Chocolate Wafers, BAKE SHOPPE™ Cookie Dough Miniatures, JUICEFULS® Juice Filled Fruit Snacks and more. Its subsidiaries and affiliates include Promotion In Motion Canada, Inc., Promocion en Mocion Mexico, Grupo de Alimentacion Promotion In Motion Iberia S.A de C.V., Promotion In Motion UK, Ltd., Farmer's Choice Food Brands and PIM Brands LLC.

About ProCamps

Since 1998, ProCamps has developed, managed and operated sports camps and related events on behalf of professional athletes and coaches. Over 100 of the world's most recognizable professional athletes and coaches have trusted ProCamps to operate their personal camps. Annually, thousands of kids, parents and coaches attend 80+ camps finding inspiration, building confidence and getting up-close and personal with their heroes. Each camp focuses on education, well-being and fun, as well as community goodwill. Additionally, ProCamps has created and executed custom events for fortune 500 brands. For more information please visit www.procamps.com

SOURCE Promotion In Motion, Inc.

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