Weber Shandwick's Chief Reputation Strategist, Dr. Leslie Gaines-Ross, Named to 'Top 100 Thought Leaders in Trustworthy Business Behavior'

NEW YORK, Jan. 18, 2011 /PRNewswire/ -- Dr. Leslie Gaines-Ross, chief reputation strategist at Weber Shandwick, one of the world's leading global public relations firms, has been named to the "Top 100 Thought Leaders in Trustworthy Business Behavior" by Trust Across America, an organization dedicated to promoting trustworthy business behavior.

The "Top 100 Thought Leaders" represents the culmination of two years of research by Trust Across America, which sought nominations from over 150 esteemed professionals across the nation. The list was narrowed through an extensive vetting process.

Weber Shandwick CEO Harris Diamond said, "We are thrilled for Leslie's honor and proud of her pioneering work in the realm of reputation management and business ethics. Through her tireless research, thought leadership and client counsel, she has illuminated important trends, key issues and best practices. Her thought leadership initiatives on behalf of Weber Shandwick are widely recognized and she has set an industry standard for trust in business."

Gaines-Ross leads Weber Shandwick's global reputation consulting services and thought leadership development. She is the architect of groundbreaking, award-winning research into CEO and corporate reputation, leadership transitions, corporate rankings, online reputation, executive visibility, and reputation sustainability and recovery. Gaines-Ross is the author of Corporate Reputation 12 Steps to Safeguarding and Recovering Reputation and CEO Capital. Most recently, she authored a Harvard Business Review article on Reputation Warfare and commissioned a study on socializing your CEO. Her blog can be found at www.reputationXchange.com and she can be followed on Twitter at @ReputationRx.

The full list of honorees can be found at trustacrossamerica.com.

About Weber Shandwick

Weber Shandwick is a leading global public relations agency with offices in 74 countries around the world. The firm's success is built on its deep commitment to client service, our people, creativity, collaboration and harnessing the power of Advocates - engaging stakeholders in new and creative ways to build brands and reputation. Weber Shandwick provides strategy and execution across practices such as consumer marketing, healthcare, technology, public affairs, financial services, corporate and crisis management. Its specialized services include digital/social media, advocacy advertising, market research, and corporate responsibility. In 2010, Weber Shandwick was named Global Agency of the Year by The Holmes Report for the second year in a row; an 'Agency of the Decade' by Advertising Age, Large PR Agency of the Year by Bulldog Reporter, a Digital Firm of the Year by PR News, and Top Corporate Responsibility Advisory Firm by CR Magazine. The firm has also won numerous 'best place to work' awards around the world. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com.

Trust Across America

Trust Across America™ (TAA) is a program of Next Decade, Inc., an award-winning communications firm that has been unraveling and simplifying complex subjects for over 20 years. TAA provides a framework for public companies to improve trustworthy business practices, as well as showcasing role models that are exhibiting high levels of trust and integrity.

SOURCE Weber Shandwick

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