Walton & Isaacson Named Agency Innovators 2014 by The Internationalist
NEW YORK, Nov. 21, 2014 /PRNewswire/ -- Aaron Walton and Cory Isaacson – co-founders of 'The Planet's Most Interesting Agency', Walton Isaacson (WI) – have been named 2014 Agency Innovators by The Internationalist.
The pair have been selected by their peers for the coveted title which recognizes agency leaders transforming the advertising industry (see Agency Innovators).
Walton and Isaacson founded WI in 2005 together with Earvin Johnson, creating an agency with an innovative and highly integrated approach. The multi-award winning agency was named to Inc. Magazine's 33rd annual ranking of the fastest growing private companies in the US this year; it has also been awarded 'Advertising Agency of the Year' by Black Enterprise in 2013, 'Small Agency of the Year' by Ad Age in 2012 (Silver Award), and has won a raft of ADDY, Davey and Telly Awards.
"Walton Isaacson has demonstrated how breakthrough thinking knows no bounds of geography, culture, race, age, company size or title. With a collaborative spirit, cultural relevance, and a truly multicultural heritage that has extended into total market, the agency has an impressive stack of accomplishments including innovative content for Lexus and McDonald's among others. Their forward-thinking approach of being a general market agency, a multicultural shop and a specialist in contemporary culture and lifestyle choices has won Aaron Walton and partner Cory Isaacson their recognition as 2014 Agency Innovators," Internationalist founder Deborah Malone said.
Both Walton and Isaacson have received much recognition in the industry and beyond. Walton has received numerous advertising and creative awards including the ADCOLOR Advocate Award, and was named one of Out Magazine's '100 Most Compelling People of 2010', selected by Ebony Magazine for their POWER 100 list 2013, and named to Out's Tastemakers 2014.
Isaacson's entrepreneurial talents also have extended to co-founding the fastest growing super premium tequila, AVION, which became a Harvard case study on brand building, and a guest appearance on HBO's hit TV show Entourage (alongside Mark Cuban & Breaking Bad's Bob Odenkirk).
"This is a hugely important milestone for us," Walton commented. "We are so proud of our agency, of the ground-breaking work we have done together, and it is very humbling to be honored by our peers and by The Internationalist in this way. We are delighted."
Launched in 2006, The Internationalist Agency Innovators Awards honor those who have the rare ability to rethink current notions of brand building, while championing a multinational strategy, fostering a culture of collaboration, and understanding how to connect with consumers in the most relevant ways.
Isaacson noted, "I feel incredibly proud of our team at this moment: this award is a reflection of the dedication, creativity, and originality each and every one of them possesses and demonstrates every day. I congratulate all of this year's winners, and it is a great honor to be counted among them."
About The Internationalist
The Internationalist connects the people and ideas in international advertising, marketing and media through content, intelligence, thought leadership, community, collaboration and influence. Marketer driven, it has become a trusted source for international best practices, and is dedicated to the business needs and challenges of international marketing professionals as they participate in multinational brand building and aspire to world class standards. Originally created as a trade publication, The Internationalist connects a global audience through content and case studies in print, online and in-person-- via peer-to-peer marketer events including Dinners, Think Tanks, Awards and Summits— all to better serve the needs of this community.
About Walton Isaacson
Founded in 2005 by marketing innovators Aaron Walton, Cory Isaacson and partner Earvin "Magic" Johnson, Walton Isaacson (WI) provides strategic and creative solutions to some of the world's largest and most aggressive brand marketers. This innovative agency model marries award-winning, full-service advertising, digital and social capabilities across multiple disciplines, providing value and efficiency to partners. WI's marketing specializations include Sports, Lifestyle, Entertainment, Experiential and Branded Content, as well as cultural expertise across General Market, Black, Hispanic and LGBT consumer segments.
This highly integrated approach underlies WI's creed as "The Planet's Most Interesting Agency." Headquartered in Chicago and Los Angeles, with additional offices in New York, Miami and Tokyo, clients include Lexus, Samsung, McDonald's, Unilever, Beam Suntory, The Academy of Motion Picture Arts and Sciences, MillerCoors, Hillshire Brands, One.org, Wells Fargo, The Los Angeles Dodgers and Avion Tequila.
SOURCE Walton Isaacson
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