Valassis' EVP of Sales and Marketing, Suzie Brown, to Present at the 2013 Shopper Marketing Summit
Expert Panel Shares how Shifts in Shopping, Purchasing and Media Behaviors Impact Marketers
LIVONIA, Mich., April 1, 2013 /PRNewswire/ -- Valassis (NYSE: VCI), a leader in intelligent media delivery, announced today that Suzie Brown, Valassis' Executive Vice President of Sales and Marketing, will present and moderate a panel at the Path to Purchase Institute's 2013 Shopper Marketing Summit being held April 8-10, 2013 in Schaumburg, Ill. Brown will lead the panel "New Media Mix - the Impact for Marketers" on April 10, 2013 from 10:30 – 11:30 a.m. CDT.
Valassis will also be exhibiting at the Summit (booth # 216), showcasing intelligent media delivery and the ability to connect marketers with consumers through innovative, integrated media solutions. From the show floor, Valassis will discuss precise targeting, powerful insights and proven media to help marketers reach their most valuable customers to influence their purchasing behaviors.
Brown leads the company's sales and marketing efforts with an innovative and clear vision, continually inspiring the evolution of its portfolio of products to help clients maximize response and return on investment. With more than 25 years of industry experience, she is regarded as an expert on the changing consumer path to purchase, consumer promotion and the media landscape.
WHO: Panel participants include:
- Suzie Brown, Executive Vice President of Sales and Marketing, Valassis
- Tony Rogers, Senior Vice President, Marketing, Walmart
- Larry Levin, Executive Vice President and General Manager, SymphonyIRI Group
- Lisa Klauser, President, Consumer and Shopper Marketing, Integrated Marketing Services
WHAT:
Brown will share insights and her expertise on how the shifts in shopping, purchasing and media behaviors are compelling marketers to re-evaluate media plans and how they connect with value conscious consumers throughout the path to purchase. The conversation will then be opened to the panel and the discussion will continue by exploring real-life examples of proven integrated media strategies, the changes in shopper marketing and the importance of targeting the right consumer with the right offer in the right media.
WHEN:
- April 10, 2013 10:30 – 11:30 a.m. CDT
WHERE:
- Renaissance Schaumburg Convention Center Hotel - Schaumburg, Ill.
Follow Suzie Brown on Twitter at @SuzieBrownVCI and follow Valassis at @ValassisVCI. Keep up with the latest updates and discussions about intelligent media delivery by following the hashtag at #intelligentmedia.
About Valassis
Valassis (NYSE: VCI) is a leader in intelligent media delivery, providing over 15,000 advertisers proven and innovative media solutions to influence consumers wherever they plan, shop, buy and share. By integrating online and offline data combined with powerful insights, Valassis precisely targets its clients' most valuable shoppers, offering unparalleled reach and scale. Valassis subsidiaries include Brand.net, a Valassis Digital Company, and NCH Marketing Services, Inc. Valassis consumer brands include RedPlum® and save.com. Its signature Have You Seen Me?® program delivers hope to missing children and their families. To learn more, visit Valassis.com.
Cautionary Statements Regarding Forward-looking Statements
This document contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks and uncertainties and other factors which may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such factors include, among others, the following: price competition from our existing competitors; new competitors in any of our businesses; possible consolidation in our client base, a significant decrease in the number of stores in our in-store retailer network or a shift in client preferences for different promotional materials, strategies or coupon delivery methods, including, without limitation, as a result of declines in newspaper circulation and/or increased competition from new media formats including digital; an unforeseen increase in paper or postal costs; changes which affect the businesses of our clients and lead to reduced sales promotion spending, including, without limitation, a decrease of marketing budgets which are generally discretionary in nature and easier to reduce in the short-term than other expenses; our substantial indebtedness, and ability to refinance such indebtedness, if necessary, and our ability to incur additional indebtedness, may affect our financial health; the financial condition, including bankruptcies, of our clients, suppliers, senior secured credit facility lenders or other counterparties; certain covenants in our debt documents could adversely restrict our financial and operating flexibility; fluctuations in the amount, timing, pages, weight and kinds of advertising pieces from period to period, due to a change in our clients' promotional needs, inventories and other factors, including, without limitation, high levels of coupon redemption rates; our failure to attract and retain qualified personnel may affect our business and results of operations; a rise in interest rates could increase our borrowing costs; governmental regulation or litigation affecting aspects of our business, including laws and regulations related to the internet, internet-related technologies and activities, privacy and data security; potential security measure breaches or attacks; clients experiencing financial difficulties, or otherwise being unable to meet their obligations as they become due, could affect our results of operations and financial condition; uncertainty in the application and interpretation of applicable state sales tax laws may expose us to additional sales tax liability; a reduction in, or discontinuance of, dividend payments or stock repurchases; and general economic conditions, whether nationally, internationally, or in the market areas in which we conduct our business, including the adverse impact of the ongoing economic downturn on the marketing expenditures and activities of our clients and prospective clients as well as our vendors, with whom we rely on to provide us with quality materials at the right prices and in a timely manner. These and other risks and uncertainties related to our business are described in greater detail in our filings with the United States Securities and Exchange Commission, including our reports on Forms 10-K and 10-Q and the foregoing information should be read in conjunction with these filings. We disclaim any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
SOURCE Valassis
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