VacationLand Federal Credit Union Selects Buzz Points to Offer Shop Local Loyalty and Rewards Program
Program rewards members everywhere they shop, awards bonus points for shopping locally, provides turnkey marketing solution to help independent businesses compete with national chains
SANDUSKY, Ohio, June 1, 2015 /PRNewswire/ -- Buzz Points, a leader in connecting local businesses, community financial institutions and consumers through rewards, today announced that VacationLand Federal Credit Union (VLFCU), which serves members throughout Erie and Huron counties, has selected the Buzz Points merchant-focused loyalty program. Buzz Points is free for consumers and allows credit union members to earn rewards while supporting the local economy by using their debit cards for everyday shopping.
"Our credit union is committed to providing the competitive products and services our members need to achieve their financial goals while at the same time contributing to the economic health of the communities we serve," said Bryan Myers, CEO of VLFCU. "The innovative Shop Local rewards program provided by Buzz Points gives us another way to expand that commitment. By rewarding our members for spending with local businesses and by empowering our independent business owners with the sophisticated marketing tools and mobile technologies they need to compete, we can insure the well-being of our local economy for future generations."
Buzz Points has created a unique loyalty rewards program that works with community financial institutions and local businesses to engage mutual customers. VLFCU members can earn points by using their debit card whenever they shop, but they earn more points for shopping with local businesses. Buzz Points gives local businesses a turnkey marketing solution that provides the targeted marketing technologies they need to expand their market reach, attract new business and increase the loyalty of existing customers.
"Since 1956, VLFCU has been part of the rich legacy of hard work and industry that is prevalent in this region and amongst the more than 16,500 members it serves," said Dwayne Spradlin, CEO of Buzz Points. "Today, Erie and Huron Counties are home to a variety of locally owned businesses, unique museums, theaters, playhouses, and art galleries. By introducing Buzz Points and rewarding its members for supporting local businesses, VLFCU is creating meaningful links between its members and the local merchant and cultural communities that will continue to contribute to the economic vitality of this region."
Credit union members enrolled in the free program earn points automatically through debit card purchases that can be redeemed easily for gift cards, cash cards and donations to local non-profits using the Buzz Points web interface or mobile app that allows users to track, manage and redeem points. A continually expanding network of 40,000+ local businesses nationwide allows cardholders to shop locally, accrue points and redeem rewards wherever they are in the United States.
About Buzz Points, Inc.
Buzz Points, Inc. is the creator of the Buzz Points loyalty product suite, which connects consumers, local merchants and community financial institutions through social media engagement, targeted marketing and rewards. The Buzz Points program enables credit unions and community banks to generate greater non-interest income, increase transactions, reduce account attrition, drive new loans and attract new customers. Buzz Points provides additional revenue to financial institutions, increases existing consumer loyalty and supports local businesses by increasing their market reach and attracting new customers. For more information, visit www.buzzpoints.com.
About VacationLand Federal Credit Union
VacationLand Federal Credit Union, founded and headquartered in Sandusky, Ohio since 1956, offers its members; business loans, mortgage, home equity, consumer, student and credit card loans and a wide array of checking, money-market and deposit products. VacationLand Federal Credit Union, with over $170 million in assets, serves over 17,000 businesses, organizations and members at five branch offices plus at over 5,000 participating CO-OP Shared Branches. Members have access to ten ATM's in the cities of Sandusky, Norwalk, Huron and Vermilion in addition to nearly 10,000 MoneyPass surcharge-free ATM locations in the United States. For more information, visit www.vlfcu.org or call 419.625.9025 or 800.691.9299.
Media Contact:
Susan Guerra
Thatcher+Co.
[email protected]
973-650-6555
SOURCE Buzz Points, Inc.
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