Touchdown! Fred Meyer Jewelers Shows Its Home Team Spirit With Special Promotion Tied to Bowl Championship Series

PORTLAND, Ore., Dec. 28, 2010 /PRNewswire/ -- Jewelry lovers in Oregon have an extra incentive to cheer for the Ducks during the January 10, 2011 Bowl Championship Series game.  The Oregon-based jeweler will offer a percentage off regular priced jewelry on January 11 that is equal to the amount of points that Oregon Ducks win by, up to 50 percent off.  For example, if the Ducks win over Auburn by 20 points, then 20% off on Jan 11.

"Although now you can find Fred Meyer Jewelers in 36 states nationwide, we're still very much an Oregon company," said Kirsten Darrow of Fred Meyer Jewelers.  "We're extremely proud of our Oregon heritage and thrilled to give back to our loyal hometown fans and add a bit more excitement to this historic game.  GO DUCKS!"

Southeastern Conference champion Auburn and Pac-10 champ Oregon each will be making their first trip to the BCS title game, a rarity for the biggest showdown of the bowl season.  

Fred Meyer Jeweler's BCS promotion is valid in Oregon stores only and not valid online.  It may not be combined with any other offer and excludes unmounted diamonds, Zable and watches.  

Founded in 1973, Fred Meyer Jewelers is the nation's third-largest fine jewelry retailer operating nearly 400 jewelry stores in 36 states under the Fred Meyer Jewelers and Littman Jewelers brand names. The stores carry a broad assortment of engagement and wedding rings, fine jewelry for women and men, and brand-name watches. Fred Meyer Jewelers, Inc. is a wholly owned subsidiary of Fred Meyer Stores, Inc., which was acquired in 1999 by The Kroger Co. (NYSE: KR), one of the nation's largest grocery retailers. For more information on Fred Meyer Jewelers, visit FredMeyerJewelers.com, Facebook.com/fredmeyerjeweler or follow them at Twitter.com/fmjeweler.

SOURCE Fred Meyer Jewelers