Tony Horton Returns To His Roots With Brand New "Prequel" To P90X Called P90

SANTA MONICA, Calif., Nov. 6, 2014 /PRNewswire/ -- Beachbody, the developers of industry-leading fitness programs P90X® and INSANITY®, announced today the launch of legendary trainer Tony Horton's latest program – P90, a fresh take on the original 90-day boot camp "Power 90" program that established Horton as America's most innovative trainer, and the precursor to the popular P90X. P90 is designed to provide consumers a "gateway" to fitness.  A 90-day body-transformation program suitable for any fitness level, P90 provides users with quick, efficient, but easy-to-follow workouts starting at just 25 minutes per day.

While most famous for his extreme workouts like P90X, P90X2® and P90X3® which have been used by millions of people including celebrities, politicians, and weekend warriors, Horton reaches out to a broader audience who need a more accessible resource with P90. The program provides consumers with a comprehensive workout program requiring no expensive equipment. All that is needed to succeed is a pair of dumbbells or resistance bands.

Using a technique known as "Sectional Progression," Horton establishes base-level cardio, strength and flexibility exercises, before gradually increasing levels of difficulty as the program progresses through three phases of intensity, P90-A, P90-B, and P90-C. The program has a dedicated "modifier" for every exercise in every workout, allowing consumers to get comfortable with unfamiliar moves before progressing to more challenging levels. Horton also includes step-by-step demonstrations for each resistance-training move within the framework of the workout, ensuring a thorough understanding and proper technique to maximize ongoing results.

"P90 dispels the notion that Tony Horton is all about extreme training and demonstrates his expertise as both trainer and teacher for people of all fitness levels," said Beachbody CEO, Carl Daikeler.  "What makes P90 even better is that it's equally effective for more experienced users who have taken a break from training and are looking to get back on track or who are looking for a less extreme way to maintain their results from one of our extreme programs."

"Extreme workouts aren't for everyone, and over the past 20 years I've been fortunate to collaborate with a variety of fitness experts to better understand how to achieve significant physical transformation, using varying levels of exercise intensity," said Horton. "With P90, I was able to create an easy-to-follow program that can drive substantial weight loss and significantly improve overall fitness, without the agony associated with extreme workouts."

Available for $79.90 at Beachbody.com or through an independent Team Beachbody Coach, the P90 base kit comes complete with a 90-day program, including 10 all-new, simple routines on four DVDs. P90 offers a "6-day shred" quick-start guide, a full 90-day workout calendar and a "How to Hit It" tutorial.  The program features a simple kitchen nutrition guide – an easy to follow plan that shows users proper health and eating habits and a "four-step power plan" that provides guidance on how to succeed using P90, in addition to one pro-grade resistance band.  The 10 simplistic workouts include Sweat A, Sculpt A, Ab Ripper A, Sweat B, Sculpt B, Ab Ripper B, Sweat C, Sculpt C, Ab Ripper C, Saturday Special

For more information on how to order P90, Beachbody, LLC and its products, visit www.beachbody.com.

About Beachbody, LLC
Founded in 1998 by Carl Daikeler and Jon Congdon, Beachbody, LLC operates Beachbody.com and TeamBeachbody.com. The Santa Monica, California–based company is the creator of the nation's most popular fitness and weight-loss solutions including P90X3^®, INSANITY^®, FOCUS T25^®, Brazil Butt Lift^®, 21 Day Fix^®, PiYo^® and Hip Hop Abs^®, among many others. Beachbody programs combine challenging workouts with easy-to-follow diet guidelines, nutritional supplements, including its breakthrough clinically proven health and weight loss shake called Shakeology^® (aka "the Healthiest Meal of the Day^®"), and the 3-Day Refresh^TM , a 3 day jump start program to lose 3-5 lbs with healthy eating and clinically proven shakes, plus an unparalleled customer service and peer-support system. In fact, Beachbody has expanded this support system through TeamBeachbody.com, which includes a network of more than 225,000 independent "Coach" distributors as well as a dynamic online support and fitness community. The company's catalogue also includes the popular skin care system, Derm Exclusive^® which provides a healthy alternative to in-office anti-aging procedures. The Beachbody corporate mission is to help people achieve their goals and enjoy healthy, fulfilling lives.

SOURCE Beachbody, LLC

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