To Help Companies Turn Strategy Into Results, Crowe Horwath Introduces the Business Results Road Map

OAK BROOK, Ill., Jan. 26 /PRNewswire/ -- To assist companies struggling with strategy challenges such as implementation issues, inability to achieve growth targets and difficulty with long-term adoption, Crowe Horwath LLP has launched the Crowe Business Results Road Map. Crowe, one of the largest public accounting and consulting firms in the U. S., collaborates with a business to assess and prioritize initiatives and then develops a customized implementation plan, often within several weeks.

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"The Crowe Business Results Road Map identifies and prioritizes which initiatives are most likely to produce significant results and then develops a practical, time-phased plan to achieve those results," said Doug Schrock, a principal in Crowe's Performance group. "By focusing on uncovering projects that drive measurable results against specific corporate objectives, we deliver a plan that focuses on the most effective projects to deliver financial and performance results."

Throughout the process, Crowe produces several key plans that help define and prioritize long-term goals:

• Heat map – This matrix shows the anticipated impact of each potential initiative and compares it against the objectives.
• Business justification/ROI – Crowe applies its financial modeling, industry and operational experience to develop a payback analysis that can be used to justify key investments with executives and the board of directors. In certain situations, this analysis may also serve as a tool in developing incentive-based projects based on business results.
• Charter development – The assessment of each initiative's impact, as spelled out in the heat map, is combined with other decision factors to produce a prioritized plan. Taking into account project interdependencies, ROI projections and asset constraints help align resources properly.
• Resource plan – This overview identifies the available resources from the company, Crowe and potential third-party participants. The plan drives the production of the actual road map.
• Road map – The final plan creates clarity and shows how actions will drive toward the overall objective. It also incorporates many of the company's existing project priorities. The final map identifies:
  • Initial budgets and expenses for project execution;
  • Projected savings, revenue enhancement or other benefits;
  • Timing expectations in view of resources, risks and dependencies;
  • Action plans and next steps for implementation; and
  • Executive and management responsibility for each initiative.

"Traditional assessments often serve primarily to confirm issues or identify projects that management already knows about," added Schrock. "The thought leadership and collaborative planning that Crowe provides helps management to identify threats and opportunities that are often off their radar."

For more information on the Crowe Business Results Road Map please visit: http://www.crowehorwath.com/crowe/IndustryLeadership/ManufacturingDistribution/RoadmapSolution.cfm.

About Crowe Horwath

Crowe Horwath LLP (www.crowehorwath.com) is one of the largest public accounting and consulting firms in the United States. Under its core purpose of "Building Value with Values®," Crowe assists public and private company clients in reaching their goals through audit, tax, advisory, risk and performance services. With 25 offices and 2,400 personnel, Crowe is recognized by many organizations as one of the country's best places to work. Crowe serves clients worldwide as an independent member of Crowe Horwath International, one of the largest networks in the world, consisting of more than 140 independent accounting and management consulting firms with offices in more than 400 cities around the world.

SOURCE Crowe Horwath LLP