IRVINE, Calif., May 19, 2011 /PRNewswire/ -- The American e-commerce market is expected to grow approximately 10 percent each year between now and 2015 with $278.9 billion in sales, according to research firm Forrester Research Inc. While this forecast presents a huge opportunity for website owners, Khoa Bui ,author of How to Increase Your Website Traffic, warns, "If online business owners are not effectively driving potential clients to their website, or if their website isn't performing, they won't bank any of the billions spent."
Bui urges small businesses to focus on strategies for capturing their share of the booming ecommerce market. He advises website owners to start with these traffic-driving strategies.
1.) Create videos and submit them to video sites.
Videos are not only a great traffic-generation tool, it's also a great way to build trust with your visitors. "A video can be created by simply using a digital camera, recording a quick video, downloading it onto your computer, using editing software, and then uploading to video sites such as YouTube," explains Bui. "YouTube receives millions of visitors each day and having quality videos that contain a link back to your website produces great quality traffic to your site."
2) Create a blog site or integrate one into your own website.
Search engines love quality content, and blog sites are recognized as a great source of information for visitors. To create a free blog account, go to wordpress.com or blogger.com or setup one with your existing website. By frequently writing on your blog site, more people will find you through the different blog articles you've written—sending massive traffic.
3). Submit articles to popular article directories.
Article directories such as ezinearticles.com are full of 'content rich' articles and search engines love searching through them. Popular article directories are usually more popular than individual websites, therefore uploading to directories that are commonly searched is a great strategy to point people back to your website.
Khoa Bui, www.khoa-bui.com, is an international speaker, corporate trainer, and online brand consultant. He is the founder of Khoa Bui International.
How to Increase Your Website Traffic
Entrepreneur Press - $19.95
ISBN 13: 978-1-599183-992
ISBN 10: 1-599183-994
SOURCE Entrepreneur Press
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