This Halloween, "Tasty Human" Cat Treats Are On The Menu

FRANKLIN, Tenn., Sept. 14, 2021 /PRNewswire/ -- This Halloween season, the TEMPTATIONS™ brand is sinking their claws into the age-old idea that if our feline friends were bigger, like their lion and tiger relatives, they might just try to sneak a bite of their owners. To satisfy the big cat inside every little kitty– and spare their owners from those carnivorous cravings, the TEMPTATIONS brand is introducing the new limited-edition TEMPTATIONS Tasty Human MixUps (Chicken, Liver and Beef Flavors) treats. Cat parents are encouraged to heed the warning: treat your pet with Tasty Human treats, before they treat themselves to you.

To support the spooky new product, the TEMPTATIONS brand, along with creative agency adam&eveDDB London, developed two new ads. The videos each feature a cat owner– one in a bed and one in a bathtub – being watched ominously by their cat, whispering that if cats were bigger, they would try to eat their humans. To satisfy the frightening feline friends – and save their own skin, both pet parents have purchased the new TEMPTATIONS MixUps Tasty Human cat treats.

"I'm sure every cat owner would agree that their cat can be unpredictable at times," said Craig Neely, Vice President of Marketing at Mars Petcare. "Knowing that our cats share some DNA with lions and tigers makes those creepy cat stares a little more ominous, and that's what inspired us to create this new product. It's a unique way to celebrate the Halloween season and make sure our cats have a more appropriate snack on the menu - hopefully."

The limited-edition scary snacks – which are actually chicken, liver and beef-flavored – provide cat parents with a new and hauntingly fun way to treat – and maybe even trick – their pets this Halloween. Each treat has less than two calories and delivers a terrifyingly tasty combination of crunchy and soft textures.

TEMPTATIONS MixUps Tasty Human Treats are available throughout the Halloween season at major online retailers and in-store at select retailers nationwide. To purchase the spine-tingling treats online and for more information, visit TemptationsTreats.com, or engage with the brand on social media via Instagram, Twitter or Facebook.

About the TEMPTATIONS™ Brand 
TEMPTATIONS™ treats are America's favorite cat treats and offer a fun, playful treating experience for both cats and their owners. With a texture that's crunchy on the outside with a soft, meaty center, a shake of the bag is all it takes to make your cat's mouth water! Look for TEMPTATIONS™ Treats for cats nationwide where pet food is sold. For more information, please visit www.TemptationsTreats.com. 

About Mars Petcare  
Part of Mars, Incorporated, a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love, the 85,000 Associates across 50+ countries in Mars Petcare are dedicated to one purpose: A BETTER WORLD FOR PETS™. With 85 years of experience, our portfolio of almost 50 brands serves the health and nutrition needs of the world's pets – including brands PEDIGREE^®, WHISKAS^®, ROYAL CANIN^®, NUTRO™, GREENIES™, SHEBA^®, CESAR^®, IAMS™ and EUKANUBA™ as well as the WALTHAM Petcare Science Institute which has advanced research in the nutrition and health of pets for over 50 years. Mars Petcare is also a leading veterinary health provider through an international network of over 2,000 pet hospitals and diagnostic services including BANFIELD™, BLUEPEARL™, VCA™, Linnaeus, AniCura and Antech. We're also active in innovation and technology for pets, with WISDOM PANEL™ genetic health screening and DNA testing for dogs, the WHISTLE™ GPS dog tracker, and LEAP VENTURE STUDIO accelerator and COMPANION FUND™ programs that drive innovation and disruption in the pet care industry. As a family business and guided by our principles, we are privileged with the flexibility to fight for what we believe in – and we choose to fight for: A BETTER WORLD FOR PETS. 

©2021 Mars or Affiliates. 

SOURCE The TEMPTATIONS Brand

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