The P&G VIP Style Lounge Will Help NFL Draft Prospects and Their Families Prep Like Pros Before Their Big Night
Brands like Gillette, Head & Shoulders and Pantene will Provide Free Grooming, Beauty and Pampering Services to Help Draftees and Their Families Prepare for the Biggest Night of their Careers
CHICAGO, April 25, 2016 /PRNewswire/ -- With the future stars of the National Football League and their families arriving in Chicago this week to prepare for one of the biggest nights of their young careers, Gillette®, Old Spice®, Head & Shoulders®, Pantene®, Olay® and COVERGIRL® are teaming up to provide grooming, beauty and pampering services for the soon-to-be first round draft picks and their families.
The P&G VIP Style Lounge will serve NFL prospects and their families on Wednesday, April 27, and Thursday, April 28. Together, they will receive services including hair styling, facials, manicures, pedicures, makeup, massages and hydrotherapy. Top NFL prospects including Eli Apple (Cornerback, Ohio State), Josh Doctson (Wide Receiver, TCU), Vernon Hargreaves (Cornerback, Florida), Ronnie Stanley (Offensive Linemen, Notre Dame), Laremy Tunsil (Offensive Linemen, Ole Miss) and Jared Goff (Quarterback, University of California, Berkeley) are amongst some of the players planning to get pampered and styled alongside their family members including their moms, dads, brothers, sisters and grandparents that play such an important role in their young lives.
Projected first-round selection Vernon Hargreaves is looking forward to treating his mother to some pampering at the VIP Style Lounge ahead of the draft.
"My mother was such a big part of my life growing up and I'm excited that she'll have the opportunity to get pampered ahead of my big day," Hargreaves said. "It's going to be special to have my mom with me in Chicago at the Draft after all we've been through. She deserves a shining moment of her own in preparation for mine."
"After years of hard work and dedication to make it to this moment, these young men and their families all deserve to be treated like stars," said P&G's Director of Sports Marketing, Janet Fletcher. "We're honored that our brands can be part of this special life event and help them look their best as they prepare to join the NFL family."
Denver Broncos star linebacker DeMarcus Ware will also be on-site hosting the P&G VIP Style Lounge. The defending Super Bowl champion will provide his own insights on style and grooming learned over the course of his 11-year NFL career.
"I'm honored to host these young men and their families during one of the most important moments of their lives." said Ware. "It's been eleven years since I was drafted into the NFL, but I still remember that moment like it was yesterday. I'm ready to prepare them for that moment, and when it comes to season, I'm sure they'll come up with a style and stay true to themselves; that's what I did."
The VIP Style lounge will operate from 10am-7pm CT on Wednesday and from 9am-4pm CT on Thursday with all draftees and their families welcome to book appointments for grooming and beauty services.
About Gillette
For over 110 years, Gillette has delivered precision technology and unrivaled product performance – improving the lives of over 800 million men around the world. From shaving and body grooming, to skin care and sweat protection, Gillette offers a wide variety of products including razors, shave prep (gels, foams and creams), skin care, after shaves, antiperspirants, deodorants and body wash. For more information and the latest news on Gillette, visit http://www.gillette.com/. To see our full selection of products, visit http://www.gillette.com/en/us/shop-now.aspx.
About Old Spice
Procter & Gamble's Old Spice is the quintessential men's grooming brand. With 75 years as an American icon, Old Spice is the authority on the male grooming experience and has leveraged this heritage to become the No.1 selling anti-perspirant/deodorant stick and body wash brand with guys of all ages. Old Spice brings authenticity, performance and confidence to male grooming and offers a wide product portfolio for today's man, including anti-perspirants, deodorants, bar soap, body washes, body sprays, after shaves and colognes.
About Head and Shoulders
With 50 years of proven scalp care technology and success, Head & Shoulders continues to be a trusted daily grooming staple of professional athletes as the Official Shampoo of the National Football League. Check out @HeadShoulders on Twitter throughout the NFL season for live updates and exclusive content and grooming tips from Odell Beckham Jr.
About Olay
Olay is a worldwide leader in skin care and has been trusted by women for over 60 years. Olay continues to hold to the philosophy it was founded on: to maintain a deep understanding of women's changing needs and to combine products that fit their needs with the latest advances in skin care technology. The end result—superior product performance women have come to expect from Olay. It brings healthy, beautiful skin to more than 80 million women on five continents
About Pantene
The Pantene® Pro-V line includes 21 collections that help provide all women with healthy, beautiful hair. The current Pantene® Pro-V offerings include: Expert Collection Advanced+ Keratin Repair, Expert Collection AgeDefy, Anti-Breakage, Aqua Light, Beautiful Lengths, Classic Care, Color Preserve, Curly Hair Series, Daily Moisture Renewal, Everlasting Ends, Expressions, Heat Shield, Ice Shine, Nature Fusion, Repair & Protect, Smooth, Stylers, Volume, Truly Natural, Truly Relaxed, and Ultimate 10. Pantene Pro-V technologies advance with the help of the Pantene Hair Research Institute (PHRI). The Institute, established in 2012, is the modern incarnation of Pantene's commitment to partnering with leading hair health experts by joining 12 leading independent hair scientists with 7 senior P&G scientists to further what is possible in healthy hair care. Pantene products are available nationwide at drug stores, food stores and mass merchandisers. Pricing is at the sole discretion of the retailer. Suggested retail prices for products range from $3.99 to $18.99 each.
About COVERGIRL
Easy, breezy, beautiful from the start, COVERGIRL now holds an iconic position in the world of beauty and pop culture: the brand that has been empowering women to rock their beautiful for more than 50 years. Throughout its history – and still today – COVERGIRL has been known as a cosmetics category leader and innovator, with first-to-market technologies, famous faces, and on-trend marketing campaigns. Whether how to get the look, or how to get behind-the-scenes access to the hottest celebrity event, COVERGIRL has got it covered. Visit www.covergirl.com or find @COVERGIRL in social media for more information
About Procter & Gamble
P&G serves nearly 5 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, Wella® and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.
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P&G |
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SOURCE Procter & Gamble
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