The Footwear Battle Has Been Won!

DODGEVILLE, Wis., March 1, 2011 /PRNewswire/ -- For ages, an epic battle has been fought in women's footwear-- comfort versus style.  In fact, a recent shoe study released by ShopSmart Magazine found many women truly sacrifice their feet to fashion with 43% of respondents stating they have actually been injured by their shoes.  The Lands' End Spring Footwear Collection ends the battle with a completely refined and exciting new collection that offers both style and comfort at a great value.

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"Women shouldn't have to choose between style and comfort," said Justin Pace, senior footwear merchandise manager, Lands' End. "The Spring collection offers espadrilles, ballet flats, wedges, sandals and more, all designed to give comfort and value without sacrificing style."

Stylish Comfort

Marching from work, to the store and everywhere in between, women spend a lot of time on their feet. With that much standing, shoes need to be comfortable.  "Painful shoes are inexcusable, so we focused on creating support and padding where the foot needs it most," said Pace.  Padded footbeds, shock-absorbing cushioning at the heel and arch along with skin-friendly leather heel counters are some of the features added to maximize comfort.

But this comfort also comes with style in trend-right ballet flats featured in metallic suede, shiny leather and colorful denim. Espadrilles are a season's must-have in the perfect height with delightful bows, sparkly gold suede, vibrant stripes and rope ankle ties that pair perfectly with fashionable spring ankle pants. Polka dots and nautical details will be great transitional details to carry feet into warmer weather.

Value

With 21 new styles under $50, Lands' End is offering exceptional style at an unbeatable value. Ballet Flats starting at $49.50, Metallic Espadrilles starting at $39.50 and Nautical Thongs for only $39.50 bring the style of spring without breaking the bank. "We use soft leathers, durable rubber soles and sturdy stitching to ensure our footwear has the quality our customers have come to expect," explains Pace. "The high quality gives Lands' End footwear unmatchable value." This spring, take a stand with comfort, value and style.

In Step with Style

Lands' End is celebrating the introduction of the Women's Spring Shoe Collection on Twitter. Everyone is welcome to kick up their heels for five great hours of shoe-tastic Twitter fun. From 4:00 p.m. – 9:00 p.m. CST on Tuesday, March 1, follow @LandsEndPR and #landsend for prizes, fun facts, footwear tips and more!

About Lands' End

Lands' End® is a classic American lifestyle brand with a passion for quality, legendary service, real value and a simple two-word promise to stand behind everything it sells: Guaranteed. Period.® Lands' End delivers timeless style for Men, Women, Kids and the Home at landsend.com, 1-800-800-5800, the Lands' End Shops at Sears and around the world. Lands' End is a proud member of Sears Holdings Corporation (Nasdaq: SHLD).

SOURCE Lands' End