The Fashion World Celebrates 30 Years Of Badgley Mischka
New York Fashion Week marks the beginning of a yearlong campaign honoring bold beauty and three decades of timeless design
NEW YORK, Sept. 8, 2018 /PRNewswire/ -- Badgley Mischka, the iconic American design house that exemplifies timeless glamour, will unveil the Spring 2019 collection and honor 30 years of style and elegance during New York Fashion Week. Set against a glimmering backdrop at Spring Street Studios on Saturday, September 8, 2018, at 8pm, the show will reinforce the brand's unwavering commitment to luxurious design and classic beauty. The format of the New York Fashion Week show will focus on an interactive celebration of Badgley Mischka.
With quintessential elegance, lauded designers Mark Badgley and James Mischka have dressed the world's brightest stars including Beyoncé, Oprah Winfrey, Jennifer Lopez, Ashley Judd, Taylor Swift, Brooke Shields, Halle Berry, Hellen Mirren, Madonna, Carrie Underwood, and Kate Winslet among others.
"We are honored to celebrate this wonderful milestone and introduce the fashion world to our newest collection – an homage to our history and nod to today's steadfast, confident and captivating woman," said Mark Badgley.
Without compromise of quality or bespoke detail, the brand brings red-carpet couture to an ever-expanding line of premium lifestyle products lauded by a loyal multi-generational customer base. The Badgley Mischka brand has evolved to include day dresses and sportswear, bridal, women's, men's and children's shoes, handbags, jewelry, fragrance, eyewear, timepieces, swimwear, children's formal wear, scarves and cold weather accessories, outerwear; home furnishings and decorative accents.
Badgley Mischka introduces the debut of its namesake fragrance to celebrate its 30th anniversary. Developed in collaboration with TPR Holdings LLC., Badgley Mischka Eau de Parfum will launch on the brand's website in October 2018 with an exclusive premiere at Dillard's stores nationwide in December 2018.
Much like Badgley Mischka's design philosophy, the new fragrance is a reflection of their appreciation for the glamorous Hollywood of the Forties coupled with modern luxury and sophistication. The scent is inspired by the magnolia trees Mark and James have on their property. Working with acclaimed Perfumer Richard Herpin, the new fragrance carries a lush and dewy floral with a sparkling top that embodies the effortlessly feminine glamour the brand is best known for.
Badgley Mischka is proud to announce its first children's wear collection. Debuting on the runway on September 8, the collection will consist of party dresses and special occasion outfits from size 4 to 14 years. The collection honors the same timeless glamour of the women's collections, but on a smaller scale. The collection will be available on badgleymischka.com and at Nordstroms and Dillards stores nationwide beginning in October.
"We are passionate about infusing a touch of glamour throughout all of our designs. From the runway to the boardroom or quiet moments at home, we are proud to amplify the deep-rooted strength and beauty found within every woman," added James Mischka.
About Badgley Mischka
Badgley Mischka has captivated the fashion world with timeless glamour and luxurious designs for 30 years. Principal American designers Mark Badgley and James Mischka exemplify an unwavering commitment to detail, quality and effortless elegance. The brand has evolved from couture and evening gowns to include day dresses and sportswear, as part of life's every day celebrations. Their product categories include bridal; women's, men's and children's shoes; handbags and jewelry; children's formal wear; cold weather accessories and outerwear; fragrance; watches; swimwear; plus home furnishings and decorative accents. For additional information, please visit www.badgleymischka.com
SOURCE Badgley Mischka
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