NEW YORK, March 18, 2016 /PRNewswire/ -- In an effort aimed at reducing the number of new cases of type 2 diabetes, The Dr. Oz Show is supporting the biggest players and thought leaders in the country in a unique and first of its kind campaign which will ultimately save lives and reduce illness by diagnosing prediabetes. On March 22, as part of the trademarked Diabetes Alert Day, The Dr. Oz Show will air an episode in which the American Diabetes Association (ADA), American Medical Association (AMA), Centers for Disease Control and Prevention (CDC) and the Ad Council discuss prediabetes – the condition that can lead to type 2 diabetes if no action is taken and affects 86 million Americans.
Prediabetes can be easy to diagnose and can be reversed with diet and lifestyle changes. With easy-to-use tools and a robust social media campaign accompanying the air date, The Dr. Oz Show and the cooperative of leading health organizations aim to drive people to take an online test to find out if they might have prediabetes and then make appropriate changes, thus reducing their risk of developing type 2 diabetes. American Diabetes Association Alert Day® is a one-day "wake-up call" asking the American public to take the type 2 diabetes risk test to find out if they are at risk for developing type 2 diabetes. People are also encouraged to share the risk test with family and friends, and learn more about how they can lower their risk for developing type 2 diabetes.
"While 86 million people sounds like a formidable number, the good news about this public health crisis is that so much of it is directly within our control and simple choices can lead to avoidance of type 2 diabetes," said Mehmet Oz, M.D. "I am thrilled to support the campaign by the ADA, AMA, CDC and the Ad Council and to have them on our stage as part of this effort. We are united in purpose, which is to reduce new cases of type 2 diabetes, and we will be successful."
As part of the March 22 show, The Dr. Oz Show will interview experts from the respective organizations about what tools are available for risk assessment, diagnosis and prevention tips. The March 22 episode will also reveal humorous PSAs that are part of the ADA, AMA, CDC and Ad Council's new campaign, and encourage people to take a short online test at DoIHavePrediabetes.org to learn their risk. The campaign website features lifestyle tips and links to CDC's National Diabetes Prevention Program, which connects visitors to a registry of CDC-recognized programs across the country.
Prediabetes at a Glance
Losing weight and being healthier are at the top of everyone's list of goals. But, despite the best intentions, work, kids, and social events often push lifestyle changes to the bottom of the list. While many are familiar with type 2 diabetes, few are aware of prediabetes, a serious health condition that affects 86 million American adults (more than 1 in 3) and often leads to type 2 diabetes. People with prediabetes have higher than normal blood glucose (sugar) levels, but not high enough yet to be diagnosed with type 2 diabetes.
Nearly 90 percent of people with prediabetes don't know they have it and aren't aware of the long-term risks to their health, including type 2 diabetes, heart attack, and stroke. But prediabetes often can be reversed through weight loss, diet changes and increased physical activity. Diagnosis is key: research shows that once people are aware of their condition, they are much more likely to make the necessary lifestyle changes.
The Dr. Oz Show will initiate a social media campaign on Facebook, Twitter and Instagram driving millions of users to the test at www.DoIHavePrediabetes.org and encouraging discussion. See more about American Diabetes Association Alert Day at: www.diabetes.org/are-you-at-risk/alert-day/.
About The Dr. Oz Show
Currently in its seventh season, the three-time Daytime Emmy Award-winning syndicated daily series "The Dr. Oz Show" is hosted by the three-time Emmy Award-winning Dr. Mehmet Oz, accredited health expert, best-selling author, and world-renowned cardiac surgeon. "The Dr. Oz Show" is an informative hour that offers audiences the opportunity to learn about a wide range of health and wellness topics. Tackling the balance of mind, body, and spirit, Dr. Oz calls on specialists from a variety of disciplines for expert advice on how viewers can be their best selves.
Dr. Oz, the world-renowned cardiothoracic surgeon, served as health expert on "The Oprah Winfrey Show" since 2004, sharing advice with viewers to help them live their best life from the inside out. Dr. Oz has co-authored six New York Times Best Sellers including "YOU: The Owner's Manual", "YOU: The Smart Patient", "YOU: On a Diet", "YOU: Staying Young", "YOU: Being Beautiful" and "YOU: Having a Baby" as well as the award-winning "Healing from the Heart". Dr. Oz launched his magazine The Good Life with Hearst Corporation in spring 2014. He has a regular column in O The Oprah Magazine.
Dr. Oz is a professor of Surgery at Columbia University. He directs the Cardiovascular Institute and Complementary Medicine Program at New York Presbyterian Hospital and performs 50 heart operations annually. His research interests include heart replacement surgery, minimally invasive cardiac surgery, complementary medicine and health care policy. He has authored over 400 original publications, book chapters, and medical books and has received several patents.
Cleared in over 99% of the country, "The Dr. Oz Show" is produced by Harpo Productions and distributed by Sony Pictures Television. "The Dr. Oz Show" is executive produced by Amy Chiaro and co-executive produced by Stacy Rader.
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