That's What's Cup! ONE Brands Expands Its Indulgent Roster With Peanut Butter Cup Protein Bar

Leading Protein Bar Brand Adds Beloved Peanut Butter Flavor to Their Dessert-Inspired Portfolio

News provided by

Mar 28, 2019, 08:00 ET

BOULDER, Colo., March 28, 2019 /PRNewswire/ -- ONE Brands, one of the fastest growing protein bar companies in the U.S. and makers of ONE Bar and ONE BASIX Bar, announces the debut of its new, too-good-to-be-true bar flavor: Peanut Butter Cup. The new candy-inspired flavor complements ONE's existing line of decadent bars including Dark Chocolate Sea Salt, Chocolate Chip Cookie Dough, Birthday Cake, Maple Glazed Doughnut, and more. The bar is now available on ONE's website and on Amazon, with specialty retailer distribution nationwide to follow.

ONE can never have too much peanut butter! Similar to the brand's other flavors, Peanut Butter Cup features ONE's signature 20 grams of protein and just ONE gram of sugar, because that's what's cup. Featuring high quality, gluten free ingredients, there is no need to feel guilty about grabbing this sweet treat bar as a snack on-the-go, in the office, or pre and post workout.

"Chocolate Peanut Butter is one of the top flavors in protein bars and Peanut Butter Cup is also one of America's favorite treat choices. As such, it made sense to expand our popular flavors with Peanut Butter Cup," said Peter Burns, CEO of ONE Brands. "We are excited to introduce this new offering to our fans and give them a new snacking option to take them from the gym to work and everywhere in between."

ONE Peanut Butter Cup is available now at ONE's website and Amazon, with more shopping options coming soon. The new bars retail for a SRP of $2.49-$2.79. ONE fans everywhere are encouraged to share the love on social media with the hashtag #YouveFoundTheONE and tag @one1brands.

For more information on ONE Brands, please visit www.one1brands.com.

About ONE Brands

ONE Brands proves that guilt-free indulgence is possible. ONE Brands delivers anytime, anywhere protein bars that prove great taste and good health are not mutually exclusive. Each ONE Brands product provides decadent, crave-worthy flavored bars that are packed with at least 20 grams of protein and only ONE gram of sugar per serving. ONE offers a healthier option in delicious flavors that are ideal for breakfast, lunch, on-the-go snacking, post-workout recovery or just because. Through in-house research and recipe development, ONE is committed to offering exceptional taste, superior texture, and functionality—no compromises. The ONE Brands product roster of fourteen powerfully delicious core flavors, including the latest additions to the ONE family—White Chocolate Truffle and Dark Chocolate Sea Salt—and three mouthwatering BASIX bar varieties are currently available at GNC, Vitamin Shoppe and regional grocers and gyms across the country, with the core flavors also available at Target and Walmart. Congratulations, #YouveFoundTheONE.

SOURCE ONE Brands