TD Bank Survey Finds Employees Place High Standards on Employer's Environmental Practices
Hispanic households with children express higher expectations of a company's environmental efforts and are more willing to refuse a job based on a business' sustainable impact
CHERRY HILL, N.J., June 18, 2014 /PRNewswire/ -- TD Bank, America's Most Convenient Bank®, today released findings of its TD Bank Environmental Attitudes Survey, which found that 54 percent of Hispanic respondents consider a company's environmental stance to be very important when seeking employment, and 34 percent of respondents said they would refuse a job if they disagreed with the organization's sustainable impact.
Hispanic respondents with children were significantly more likely to evaluate an organization's environmental impact – 63 percent – and 40 percent of those with children say they would refuse a job based on environmental practices. More than 70 percent of Hispanic respondents also say it is very important that their current employer work to improve its environmental impact. The nationwide TD Bank Environmental Attitudes Survey polled more than 2,200 employed consumers of all ages, including more than 500 Hispanics, about their environmental behaviors, preferences and expectations.
"The results of our study indicate that employees hold a company's environmental commitment to a high regard," said Diana Glassman, Head of Environmental Affairs at TD Bank. "Implementing a strong and innovative environmental program is not only the right thing to do, it is an effective way to attract, inspire and retain the best and brightest employees."
Environmental Practices Matter in the Workplace
According to the survey, employees pay close attention to their employer's environmental commitment and place importance on the business' sustainable impact.
- Sixty-seven percent of Hispanic respondents believe it is important for the companies they do business with to operate from environmentally sustainable buildings. Opinions were stronger among millennials (66 percent) and households with children (57 percent).
- Eighty percent of those surveyed say they would contribute financially to improve their own environmental impact at the workplace. Of that number, 82 percent of Hispanic millennials and 85 percent of households with children are willing to spend to make a sustainable difference at their job.
- Ninety-five percent of Hispanic respondents would participate in environmentally friendly workplace activities if offered.
- Nearly 50 percent of Hispanic respondents say they regularly participate in environmental activities at the workplace.
Improving Sustainability in the Home and Community
Not only does sustainability matter in the workplace, but the survey results demonstrate respondents are also interested in greening their homes and communities.
- Eighty-three percent of Hispanic respondents are willing to donate their time to improve the environmental sustainability of their community. Eighty-eight percent of respondents with children and 95 percent of those who are more environmentally active are willing to spend at least two – three hours every month to improve their community.
- Eighty-one percent of respondents state they would contribute financially to improve the sustainability of their communities. Of that number, 84 percent of Hispanic millennials and 89 percent of households with children are willing to invest more.
- Eighty-seven percent of Hispanic respondents with children and 85 percent of millennials are willing to invest financially to improve the sustainability of their homes.
- Forty-seven percent of Hispanic respondents said they are willing to spend two – three hours every week to improve the sustainability of their homes. Ninety-one percent of Hispanic respondents with children said they are willing to spend time enhancing the environmental impact of their households as well.
Survey Methodology
The study was conducted among a nationally representative group of consumers. The national sample size of 2,200 consumers has a margin of error of +/- 2.1 percent. The survey was hosted by global research company Angus Reid Public Opinion.
About Angus Reid Public Opinion
Angus Reid Public Opinion is the Public Affairs practice of Vision Critical—a global research company. Vision Critical is a leader in the use of the Internet and rich media technology to collect high-quality, in-depth insights for a wide array of clients.
About TD Bank, America's Most Convenient Bank®
TD Bank, America's Most Convenient Bank, is one of the 10 largest banks in the U.S., providing more than 8 million customers with a full range of retail, small business and commercial banking products and services at approximately 1,300 convenient locations throughout the Northeast, Mid-Atlantic, Metro D.C., the Carolinas and Florida. In addition, TD Bank and its subsidiaries offer customized private banking and wealth management services through TD Wealth®, and vehicle financing and dealer commercial services through TD Auto Finance. TD Bank is headquartered in Cherry Hill, N.J. To learn more, visit www.tdbank.com. Find TD Bank on Facebook at www.facebook.com/TDBank and on Twitter at www.twitter.com/TDBank_US.
TD Bank, America's Most Convenient Bank, is a member of TD Bank Group and a subsidiary of The Toronto-Dominion Bank of Toronto, Canada, a top 10 financial services company in North America. The Toronto-Dominion Bank trades on the New York and Toronto stock exchanges under the ticker symbol "TD". To learn more, visit www.td.com.
Media Contact:
Lauren Moyer
Office 856-533-4582
[email protected]
SOURCE TD Bank
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