Stress, Work or Too Many Energy Drinks Have Your Head Spinning?

MEMPHIS, Tenn., Aug. 11 /PRNewswire-FirstCall/ -- Frontier Beverage Co. (OTC Bulletin Board: FBEC) today announced the launch of Bulldozer™, the second low-calorie, low-sugar relaxation aid introduced by the company within the past few months.  Following in the path of its 12 oz. predecessor, Unwind™, this three-ounce shot allows you to bring on the ultimate state of relaxation.

"We designed Bulldozer to be the most powerful relaxation aid on the market, with the goal of knocking out the effects of energy drinks, caffeine and daily stresses with only three ounces," said Terry Harris, Chief Executive Officer of Frontier Beverage Co.

"But don't take our word; for a limited time, we will provide one free sample per household so that people can try Bulldozer for themselves," added Harris. "Check Unwind's website for details on how to order a sample."

Ideal for pounding before a long flight, downing after a revitalizing evening workout or chugging at any other time when you need a quick, non-alcoholic and legal way to relax, Bulldozer is a proprietary blend of B vitamins and antioxidant-rich acai and berry juices combined with natural relaxation agents melatonin, rose hips and valerian root.  All of these ingredients, commonly found in health or nutrition stores globally, have been used by herbalists for thousands of years for their curative properties in coping with both anxiety and insomnia.

"Bulldozer is a great alternative for those who have sleep problems," added Harris. "Some of the customers who have sampled Bulldozer let us know that they had the best night's sleep of their lives after trying just one serving."

"What I love is that I not only get a great night sleep, but I also wake up feeling energized and refreshed," said Michael Kennedy of Henderson, TN. "It is great to be able to start the day clear and well-rested rather than tired or foggy like I used to with other sleep aids; plus, it tastes great!"

"There are times when people don't want to be flying high on energy-boosting products that speed everyone up, so we wanted to offer people a way to come back down to chill for a while," continued Harris.  "After all, the Laws of Physics state that 'what comes up must come down'; Bulldozer is here to help the process along – with the speed and knock-you-down ability of a bulldozer."

With a light tropical berry flavor and only 20 calories, Bulldozer is rolling out to markets across the country.  For a limited time, Unwind website visitors can order a free sample, paying only the cost of shipping, to try it out for themselves.

Insomnia is a growing problem in America; in fact, according to the American Sleep Foundation, more than 64 percent of Americans report that they have experienced sleep problems – an increase of more than 13 percent since 2001.

For product news, promotions and contests, follow Unwind on Twitter at @unwindbeverage and join the company's Facebook fan page at www.facebook.com/UnwindBeverage.  For additional information, please call 1-877-233-RELX (7359) or visit www.unwindbeverage.com.

About Frontier Beverage Co.

Founded in late 2009, Frontier Beverage is headquartered in Memphis, Tennessee and is a publicly-traded company under the sign FBEC. For more information or up-to-date information on Frontier Beverage, its flagship product, Unwind, or its newest relaxation aid, Bulldozer, please visit: http://finance.yahoo.com/q?s=fbec.ob or contact [email protected].

Cautionary Statement Regarding Forward-Looking Statements

Certain oral statements made by management from time to time and certain statements contained in press releases and periodic reports issued by Frontier Beverage Group, Inc., (the "Company"), as well as those contained herein, that are not historical facts are "forward-looking" statements within the meaning of Section 21E of the Securities and Exchange Act of 1934, and because such statements involve risks and uncertainties, actual results may differ materially from those expressed or implied by such forward-looking statements. Forward-looking statements, including those in Management's Discussion and Analysis, are statements regarding the intent, belief, or current expectations, estimates, or projections of the Company, its directors, or its officers about the Company and the industry in which it operates and are based on assumptions made by management. Forward-looking statements include without limitation statements regarding: (a) the Company's strategies regarding growth and business expansion, including future acquisitions; (b) the Company's financing plans; (c) trends affecting the Company's financial condition or results of operations; (d) the Company's ability to continue to control costs and to meet its liquidity and other financing needs; (e) the declaration and payment of dividends; and (f) the Company's ability to respond to changes in customer demand and regulations. Although the Company believes that its expectations are based on reasonable assumptions, it can give no assurance that the anticipated results will occur. When issued in this report, the words "expects," "anticipates," "intends," "plans," "believes," "seeks," "estimates," and similar expressions are generally intended to identify forward-looking statements.

SOURCE Frontier Beverage Co.

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