SportsManias Partners With Pittsburgh Tribune-Review To Grow Mutual Fan Base And Promote The Trib's Beat Writers
Second Newspaper Partnership for SportsManias Drives Exposure for Beat Writers through Various Social Channels and Increases Online Traffic to TribLIVE.com and SportsManias.com
MIAMI, Feb. 11, 2015 /PRNewswire/ -- SportsManias, the diehard sports fan's go-to source for team news, announced today a partnership with the Pittsburgh Tribune-Review, a leading newspaper that is part of the Trib Total Media, Inc. umbrella. This collaboration involves SportsManias driving viewer traffic to the paper's TribLIVE.com website through the posting of beat writer story headlines and tweets on the SportsManias pages covering the Pittsburgh Steelers, Pirates, Penguins, and local colleges. This is SportsManias second newspaper partnership, with its hometown paper, the Miami Herald, now into its second year as a partner.
Complete newspaper article content still resides on the Tribune-Review's website; SportsManias will be simply driving new traffic to the Tribune-Review's strong online audience through various channels.
SportsManias' content features beat writers whose 24/7 jobs are to follow and cover their respective teams. The website, which generates more than 2.5 million unique visitors per month, along with its free iOS and Android apps, deliver personalized feeds to diehards in an easy, fast and dynamic manner – a one stop-shop for the diehard sports fan.
The company's efforts will also result in higher search engine rankings for the paper's beat writers, including Chris Adamski, Rob Biertempfel, Jerry DiPaola, Chris Harlan, John Harris, Mark Kaboly, Jason Mackey, Ralph Paulk, Travis Sawchik, Paul Schofield, and Josh Yohe.
"This is an interesting partnership for the Pittsburgh Tribune-Review," said Duke Maas, deputy managing editor at the paper. "We've been very impressed with the work and growth of SportsManias, and it's clear the company understands how print journalism is evolving in the digital age. Partnering with SportsManias will provide a new avenue to drive traffic to our terrific staff of beat writers' articles, and also help increase their social media followings."
SportsManias will incorporate the Tribune-Review's beat writers in its various social media efforts, including Facebook and Twitter posts. SportsManias will also host Google+ hangout video chats with fans that will be able to connect directly with the Tribune-Review's beat writers. This platform gives the writers an opportunity to answer fan questions one-on-one and further build a dedicated audience.
"Pittsburgh is a hardcore sports city with some of the most passionate, diehard sports fans in the country," said Aymara Del Aguila, co-founder and CEO at SportsManias. "Our partnership will make it even easier for fans of the Steelers, Penguins, Pirates, and local colleges to follow the teams they love and get the latest news from their favorite beat writers. The Steelers notably have fans all over the country as well, so this partnership will help them stay up-to-date on all the offseason news, rather than having to rely on national sources."
To learn more about SportsManias, visit SportsManias.com. To download the SportsManias mobile app, visit the iTunes or Google Play stores.
Visit the Pittsburgh Tribune-Review at http://www.TribLIVE.com.
About Trib Total Media
Trib Total Media is the largest source of news and information in Western Pennsylvania. Our multimedia network of daily and weekly newspapers, weekly shoppers, niche magazines, websites, and targeted direct mail delivers news, information and advertising to over 1.2 million readers across Western Pennsylvania every week.
About SportsManias
The diehard sports fan's go-to source for team and player news, SportsManias displays 24/7 professional news as personalized feeds. Fans are delivered news, tweets, and videos about the teams they love by the beat writers that cover them. The team continually refines the sports news experience from offices in Miami and New York. Straight from the guys who get it. SportsManias gets it to you. For more information, visit SportsManias.com.
SOURCE SportsManias
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