LOS ANGELES, July 9, 2018 /PRNewswire/ -- SmartyPants Vitamins released its first videos in the "Smarter Asks Questions" animated series that answers some of consumers' most pressing questions about their vitamins. The series features the voice of actress Hannah Simone and tackles topics such as how to choose, which nutrients people most commonly fall short on, and why some vitamins are more expensive than others. The project is part of the brand's commitment to offering smarter products and educating consumers on what to look for in the vitamin aisle. The first two videos – "Needs" and "Price" – are live now on www.smarterasksquestions.com.
Taking a supplement every day is one of the easiest things you can do for your health, but even committed vitamin-takers have questions about which ones are the best to take, and why. For example - which form of folate should they take, and why does it matter? Are all forms of B vitamins created equal? "Smarter Asks Questions" explains how the right multifunctional supplement can help fill in nutritional gaps and give people peace of mind that they are making the best choice for their health.
"At SmartyPants, we believe that doubt makes us smarter, so we're excited to launch a new campaign that embraces the challenging questions around vitamins," said Courtney Nichols Gould, Co-Founder and Co-CEO of SmartyPants Vitamins. "We have always been committed to using the best ingredients and latest research to inform our products, but we realized that people want to know more than what goes into their vitamins – they want to know why. This video series helps bring the 'why' to life, and Hannah Simone's smart and approachable tone is a perfect fit for the SmartyPants brand."
SmartyPants Vitamins offers two dozen formulas for all ages and stages, from toddlers through seniors, all created thoughtfully with some of the smartest minds in preventative health to ensure that product design addresses all the questions vitamin-takers should be asking. The brand launched their most recent innovation, the Organics line, in June. All SmartyPants Vitamins daily supplements use the best science and thoughtfully-selected "superstar" ingredients to deliver comprehensive formulas for the gaps we all have in our nutrition – no matter how healthy our diets may be.
The remaining videos in the series will launch later this summer and can be viewed on www.smarterasksquestions.com.
For every bottle of SmartyPants Vitamins sold, the company gives life-saving nutrients to mothers and children all over the world, in partnership with Vitamin Angels.
For more information, visit www.smartypantsvitamins.com and follow @SmartyPants on Instagram and Facebook, and @SmartyHealth on Twitter.
About SmartyPants Vitamins
SmartyPants Vitamins offers a smarter, science-based approach to supplements, delivering a comprehensive blend of "superstar" ingredients in each serving to help everyone from toddlers to seniors live a healthier life without sacrificing taste or deliciousness. SmartyPants is committed to true innovation, transparency and using the best nutrients to support our collective well-being. The extensive line of daily multifunctional supplements in SmartyPants' portfolio is non-GMO, third-party lab tested and free of synthetic colors, artificial flavors, sweeteners and preservatives. SmartyPants is committed to bringing more health to more people every day, and through its partnership with Vitamin Angels has made more than six million life-saving nutrient grants to mothers and children all over the world since its first bottle sold.
Media Contact: Kelsey Sherman, 424-653-1880, [email protected]
SOURCE SmartyPants Vitamins
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