Rue La La Encourages Customers To Enjoy The Holidays More With Stress Free Shopping From Home

BOSTON, Nov. 26, 2013 /PRNewswire/ -- In advance of Black Friday and the "Thanksgiving Creep," Rue La La (www.ruelala.com), a leading online lifestyle-shopping destination, urges customers to enjoy the holiday and stay home.  Rather than leaving family to brave long lines and crazy crowds, Rue La La is making it easy for those who want to get a jump start on holiday shopping, but do not want to leave their families.  On Thanksgiving Day, the site will offer over 25 distinct boutiques, along with its "Gazillion Gifts" Gift Center, allowing shoppers to enjoy their family's company and shop online when the mood strikes.

"On behalf of all of us at Rue La La, stay home! The holidays are an opportunity to cherish time with friends and family, and our goal is to let gift-givers stay at home and enjoy it," said Robin Domeniconi, Chief Marketing Officer, Rue La La. "You won't need to camp outside of a store on Thanksgiving Day to find great value this season. We're making every effort to make holiday shopping stress-free with an expanded line-up of offerings so the only place you'll need to camp out is on your couch, surrounded by the ones you love."

Rue La La's Gift Center, which opened October 15 and runs through December 23, features a selection of gifts for men, women and children divided into product categories such as "gifts under $50," "gifts under $100," "luxury" and "one of a kind." The Gift Center's easy to navigate, one-stop shopping experience will be accessible 24 hours a day, 7 days a week, and is filled with ever changing merchandise and is designed to complement the company's popular 48-hour limited time Boutiques. Gifts featured in the Gift Center Boutique will be replenished with new product as items sell out, so Members can continue to access great gift ideas for everyone on their list no matter where or when they want to shop.

Rue La La will also rollout new programming – "Goof Proof Gifting" – to make gift giving a no-brainer for its 10 million Members. The Goof Proof Gifting holiday programming includes:

• Guaranteed Gifting & Extended Returns: Rue La La's new Guaranteed Gifting program makes returning gifts simple.  Gifts purchased after November 1st can be returned quickly and easily via an inbox gift receipt or online receipt form.  Recipients can return items at no cost using free return shipping and will receive a redeemable credit in their personal Rue La La accounts. Any gift purchased from November 1st through December 15th will also be eligible for extended returns through January 15th. 
• Rue La La Digital Gift Cards: Rue La La's gift cards will make it easy to ensure that everyone ends up with what they want this holiday season.  The digital gift cards will be available through holiday and beyond. 
• Guaranteed Holiday Delivery: Rue La La's guaranteed holiday delivery takes the stress out of shipping deadlines. Beginning December 1st and running through December 23rd, most items onsite will be guaranteed to deliver by Christmas.

About Rue La La
Rue La La, a lifestyle online shopping destination, provides its Members with access to curated boutiques of coveted designer offerings at private sale prices.  Each day, Rue La La Members discover the most desired men's, women's and children's apparel and accessories; home décor and accents; and exclusive destinations and experiences.  Rue La La's engaging approach to retail has brought theatre and excitement to online shopping, creating a captivating e-commerce destination that strategically supports its brand partners and inspires its Members daily.  Most recently, Rue La La was recognized as the 2012 Mobile Merchandiser of the Year by Mobile Commerce Daily.

SOURCE Rue La La

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