Ruder Finn Welcomes Back Katy Kelley to Lead Creative Culture and Global Marketing
NEW YORK, Sept. 22, 2015 /PRNewswire/ -- Ruder Finn, a leading independent global creative and communications agency, today announced that Katy Kelley has rejoined the company as Senior Vice President, Creative Culture and Global Marketing. In the role, she will be responsible for raising Ruder Finn's creative reputation by nurturing a lively, spirited culture that engages employees and celebrates innovative thinking. Additionally, she will lead the agency's strategic presence in the marketplace, directing thought-leadership, public relations, advertising, marketing and social media efforts around the world. She will be based at the agency's New York headquarters and will report to Kathy Bloomgarden, CEO of Ruder Finn.
With over twelve years of agency experience, Kelley has been instrumental in helping global companies align their internal and external messaging, designing programs that strengthen cross-cultural collaboration and streamline communication channels. Kelley joins Ruder Finn from Cohn & Wolfe, where she served as Vice President of Global Marketing. There she helped lead strategic global marketing, creative storytelling, social media management and corporate communications. She also sat within the Creative group where she facilitated and orchestrated brainstorms, constructed system-wide training programs and developed tools to foster original thinking.
"Katy is a terrific creative force, full of energy and enthusiasm and is wonderful addition to our agency," said Kathy Bloomgarden, CEO of Ruder Finn. "Ruder Finn's trajectory as an innovation powerhouse has helped provide groundbreaking programs for our clients during times of transformation, and we are committed to nurturing an environment that promotes out-of-the-box thinking. Katy brings with her the insights and passion from her well-accomplished career, and the creative standard that's aligned with our agency."
This appointment – along with a growing list of senior staffers who have joined the agency in recent months including Sarah Anderson as Executive Vice President and Head of the U.S. Consumer Practice, Mary Conway as Executive Vice President and Head of Healthcare Media and Scott Beaver as Vice President of Ruder Finn West – all reflect the increased market demand for global and regional expertise across the marketing spectrum. The agency has experienced significant momentum in 2015, with a growing roster of global clients and winning significant industry awards including a Cannes Health Lion, three PRWeek Asia Awards and three Big Apple Awards. The agency continues to focus on helping multinational companies, start-ups and institutions transform the way they do business, go to market and communicate with the people that matter most.
"Ruder Finn is a first-class agency filled with clever and passionate people, and I look forward to highlighting all it has to offer its clients, people and the industry," said Kelley.
Previously, Kelley built branding and communication strategies for digital agency HUGE and social media firm Carrot Creative. She has penned articles for many of the PR industry's top publications and is a regular speaker at New York University, the Miami Ad School and Pace University. She was selected as a "Top Tweeter" by PRWeek, was the host and emcee of Digiday's Sammy, Mobi and Diva awards and has spoken at industry events including SXSW, BlogWorld and Social Media Week.
ABOUT RUDER FINN, INC.
Ruder Finn, Inc. is one of the world's largest independent communications agencies with dual headquarters in the U.S. and China. Founded in 1948, Ruder Finn serves the global and local communication needs of over 250 corporations, governments and non-profit organizations. The agency is organized around four strategic pillars that reflect its core areas of expertise: Health & Wellness, Corporate Reputation & Transformation, Technology & Innovation, and Consumer Connections. RFI Studios, the agency's full-service digital practice, leads the industry in designing and developing internal collaboration platforms, building conversations and communities around brands, and staying top-of-mind in the world of mobile applications. Ruder Finn's work, talent and culture have received industry-wide recognition, including the 2013 and 2014 Bulldog Stars of PR's Global Agency of Year Award in the Multinational Practice category and 2013 and 2014 PR News' Top Places to Work in PR Award. For more information, visit www.ruderfinn.com and whatsnext.ruderfinn.com.
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SOURCE Ruder Finn
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