The potential growth difference for the retail market in Vietnam between 2021 and 2026 is USD 82.70 bn. To get the exact yearly growth variance and the Y-O-Y growth rate, Talk to our analyst.
Key Market Dynamics:
- Market Driver
- Market Challenges
The retail market growth in Vietnam is driven by the growing demand for convenience food products. With the advent of dual-income households, the time spent on household chores is declining due to hectic work schedules. This has led to a reduction in the traditional method of cooking food and has led to a shift in consumer preferences for convenience food products and eating outside. This, in turn, has increased the demand for convenience food products, which are easy to cook and are less time-consuming. These factors are expected to increase the demand for convenience meat and poultry products that are rich in nutrition, thereby fueling the growth of the retail market in Vietnam during the forecast period.
The retail market growth in Vietnam is hindered by the issues related to logistics and supply chain operations. The country's supply chain infrastructure is still developing. Hence, it involves functions such as the acquisition of products, warehouse management, packaging, inventory management, distribution, and merchandising of products. The costs involved in such processes are quite complex and involve significant expenditure and costs for back-end support for IT, infrastructure management, and customer support. Managing multiple tasks related to transportation and supply constitute a complex process, particularly when it concerns retailers with multiple retail stores across the country. Such complex processes are expected to limit the market growth during the forecast period.
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Market Segmentation
The retail market in Vietnam report is segmented by distribution channel into offline and online segments. The offline segment will have significant market share growth during the forecast period. Offline channels dominate the retail landscape. Supermarkets provide items that suit the demands of common consumers on a daily basis. They also provide food, non-food items, and household appliances. This makes shopping easier for clients, as they can find everything under one roof. Such factors tend to drive the segment growth during the forecast period.
The retail market in Vietnam report is segmented by type into grocery, electronics and appliances, home and garden, health and beauty, and others. The grocery segment will have significant market share growth during the forecast period. The Vietnamese grocery sector is dominated by traditional food shopping through local markets and small businesses. Contemporary channels are fast developing due to a shift in customer behavior, aided by the rise of e-commerce during the COVID-19 pandemic.
View our sample report for additional insights into the contribution of all the segments, and regional opportunities in the report.
Some Companies Mentioned
- 7-Eleven Inc.
- AEON CO. Ltd.
- Central Group of Company
- E-Mart Co. Ltd.
- FPT Retail Joint Stock Co.
- Lotte Shopping Plaza Vietnam Co. Ltd.
- Masan Group
- MM Mega Market Vietnam
- Mobile World Information Technology Co. Ltd.
- Saigon Union of Trading Cooperatives
- To gain access to more vendor profiles with their key offerings available with Technavio, Click Here
Related Reports:
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Retail Market In Vietnam Scope |
Report Coverage |
Details |
Page number |
120 |
Base year |
2021 |
Forecast period |
2022-2026 |
Growth momentum & CAGR |
Accelerate at a CAGR of 10.13% |
Market growth 2022-2026 |
USD 82.70 billion |
Market structure |
Fragmented |
YoY growth (%) |
9.55 |
Performing market contribution |
Vietnam at 100% |
Competitive landscape |
Leading companies, competitive strategies, consumer engagement scope |
Companies profiled |
7-Eleven Inc., AEON CO. Ltd., Central Group of Company, E-Mart Co. Ltd., FPT Retail Joint Stock Co., Lotte Shopping Plaza Vietnam Co. Ltd., Masan Group, MM Mega Market Vietnam, Mobile World Information Technology Co. Ltd., and Saigon Union of Trading Cooperatives |
Market Dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and future consumer dynamics, market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Table of Contents
1. Executive Summary
1.1 Market Overview
Exhibit 01: Key Finding 1
Exhibit 02: Key Finding 2
Exhibit 03: Key Finding 6
Exhibit 04: Key Finding 5
Exhibit 05: Key Finding 7
2. Market Landscape
2.1 Market ecosystem
Exhibit 06: Parent market
Exhibit 07: Market Characteristics
2.2 Value chain analysis
Exhibit 08: Value chain analysis - Internet and direct marketing retail
2.2.1 Inputs
2.2.2 Inbound logistics
2.2.3 Operations
2.2.4 Outbound logistics
2.2.5 Marketing and sales
2.2.6 Service
2.2.7 Support activities
2.2.8 Innovation
3. Market Sizing
3.1 Market definition
Exhibit 09: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 10: Market segments
3.3 Market size 2021
3.4 Market outlook: Forecast for 2021 - 2026
3.4.1 Estimating growth rates for emerging and high-growth markets
3.4.2 Estimating growth rates for mature markets
Exhibit 11: Vietnam - Market size and forecast 2021 - 2026 ($ billion)
Exhibit 12: Vietnam market: Year-over-year growth 2021 - 2026 (%)
4. Five Forces Analysis
4.1 Five Forces Summary
Exhibit 13: Five forces analysis 2021 & 2026
4.2 Bargaining power of buyers
Exhibit 14: Bargaining power of buyers
4.3 Bargaining power of suppliers
Exhibit 15: Bargaining power of suppliers
4.4 Threat of new entrants
Exhibit 16: Threat of new entrants
4.5 Threat of substitutes
Exhibit 17: Threat of substitutes
4.6 Threat of rivalry
Exhibit 18: Threat of rivalry
4.7 Market condition
Exhibit 19: Market condition - Five forces 2021
5. Market Segmentation by Distribution channel
5.1 Market segments
The segments covered in this chapter are:
Exhibit 20: Distribution channel - Market share 2021-2026 (%)
5.2 Comparison by Distribution channel
Exhibit 21: Comparison by Distribution channel
5.3 Offline - Market size and forecast 2021-2026
Exhibit 22: Offline - Market size and forecast 2021-2026 ($ billion)
Exhibit 23: Offline - Year-over-year growth 2021-2026 (%)
5.4 Online - Market size and forecast 2021-2026
Exhibit 24: Online - Market size and forecast 2021-2026 ($ billion)
Exhibit 25: Online - Year-over-year growth 2021-2026 (%)
5.5 Market opportunity by Distribution channel
Exhibit 26: Market opportunity by Distribution channel
6. Market Segmentation by Type
6.1 Market segments
The segments covered in this chapter are:
- Grocery
- Electronics and appliances
- Home and garden
- Health and beauty
- Others
Exhibit 27: Type - Market share 2021-2026 (%)
6.2 Comparison by Type
Exhibit 28: Comparison by Type
6.3 Grocery - Market size and forecast 2021-2026
Exhibit 29: Grocery - Market size and forecast 2021-2026 ($ billion)
Exhibit 30: Grocery - Year-over-year growth 2021-2026 (%)
6.4 Electronics and appliances - Market size and forecast 2021-2026
Exhibit 31: Electronics and appliances - Market size and forecast 2021-2026 ($ billion)
Exhibit 32: Electronics and appliances - Year-over-year growth 2021-2026 (%)
6.5 Home and garden - Market size and forecast 2021-2026
Exhibit 33: Home and garden - Market size and forecast 2021-2026 ($ billion)
Exhibit 34: Home and garden - Year-over-year growth 2021-2026 (%)
6.6 Health and beauty - Market size and forecast 2021-2026
Exhibit 35: Health and beauty - Market size and forecast 2021-2026 ($ billion)
Exhibit 36: Health and beauty - Year-over-year growth 2021-2026 (%)
6.7 Others - Market size and forecast 2021-2026
Exhibit 37: Others - Market size and forecast 2021-2026 ($ billion)
Exhibit 38: Others - Year-over-year growth 2021-2026 (%)
6.8 Market opportunity by Type
Exhibit 39: Market opportunity by Type
7. Customer Landscape
7.1 Overview
Exhibit 40: Customer landscape
8. Drivers, Challenges, and Trends
8.1 Market drivers
8.1.1 Growing demand for convenience food products
8.1.2 Increasing rate of consumer spending
8.1.3 Emergence of mini supermarkets
8.2 Market challenges
8.2.1 Issues related to logistics and supply chain operations
8.2.2 Problems with foreign investors
8.2.3 Government regulations
Exhibit 41: Impact of drivers and challenges
8.3 Market trends
8.3.1 Urban lifestyles
8.3.2 High growth potential
8.3.3 Growing per capita income of the country
9. Vendor Landscape
9.1 Overview
Exhibit 42: Vendor landscape
9.2 Landscape disruption
Exhibit 43: Landscape disruption
Exhibit 44: Industry risks
10. Vendor Analysis
10.1 Vendors covered
Exhibit 45: Vendors covered
10.2 Market positioning of vendors
Exhibit 46: Market positioning of vendors
10.3 7-Eleven Inc.
Exhibit 47: 7-Eleven Inc. - Overview
Exhibit 48: 7-Eleven Inc. - Product and service
Exhibit 49: 7-Eleven Inc.-Key news
Exhibit 50: 7-Eleven Inc. - Key offerings
10.4 AEON CO. Ltd.
Exhibit 50: AEON CO. Ltd. - Overview
Exhibit 51: AEON CO. Ltd. - Business segments
Exhibit 52: AEON CO. Ltd. - Key offerings
Exhibit 53: AEON CO. Ltd. - Segment focus
10.5 Central Group of Company
Exhibit 54: Central Group of Company - Overview
Exhibit 55: Central Group of Company - Product and service
Exhibit 56: Central Group of Company -Key news
Exhibit 57: Central Group of Company - Key offerings
10.6 E-Mart Co. Ltd.
Exhibit 58: E-Mart Co. Ltd. - Overview
Exhibit 59: E-Mart Co. Ltd. - Business segments
Exhibit 60: E-Mart Co. Ltd. - Key offerings
Exhibit 61: E-Mart Co. Ltd. - Segment focus
10.6 FPT Retail Joint Stock Co.
Exhibit 62: FPT Retail Joint Stock Co. - Overview
Exhibit 63: FPT Retail Joint Stock Co. - Product and service
Exhibit 64: FPT Retail Joint Stock Co. - Key offerings
10.7 Lotte Shopping Plaza Vietnam Co. Ltd.
Exhibit 65: Lotte Shopping Plaza Vietnam Co. Ltd. - Overview
Exhibit 66: Lotte Shopping Plaza Vietnam Co. Ltd. - Product and service
Exhibit 67: Lotte Shopping Plaza Vietnam Co. Ltd. - Key offerings
10.8 Masan Group
Exhibit 68: Masan Group - Overview
Exhibit 69: Masan Group - Product and service
Exhibit 70: Masan Group - Key offerings
Exhibit 71: Kuehne Nagel International AG - Segment focus
10.9 MM Mega Market Vietnam
Exhibit 72: MM Mega Market Vietnam - Overview
Exhibit 73: MM Mega Market Vietnam - Product and service
Exhibit 74: MM Mega Market Vietnam - Key offerings
10.10 Mobile World Information Technology Co. Ltd.
Exhibit 75: Mobile World Information Technology Co. Ltd. - Overview
Exhibit 76: Mobile World Information Technology Co. Ltd. - Product and service
Exhibit 77: Mobile World Information Technology Co. Ltd. - Key offerings
10.11 Saigon Union of Trading Cooperatives
Exhibit 78: Saigon Union of Trading Cooperatives - Overview
Exhibit 79: Saigon Union of Trading Cooperatives - Product and service
Exhibit 80: Saigon Union of Trading Cooperatives - Key offerings
11. Appendix
11.1 Scope of the report
11.1.1 Market definition
11.1.2 Objective
11.1.3 Notes and caveats
11.2 Currency conversion rates for US$
Exhibit 81: Currency conversion rates for US$
11.3 Research Methodology
Exhibit 82: Research Methodology
Exhibit 83: Validation techniques employed for market sizing
Exhibit 84: Information sources
11.4 List of abbreviations
Exhibit 85: List of abbreviations
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