FRESNO, Calif., Oct. 11, 2022 /PRNewswire/ -- Long the joke in every neighborhood during trick-or-treating, no one wants to get raisins on Halloween. It might just be the scariest part of this candy-focused holiday. In fact, Halloween is the one day of the year that even the raisin maker itself can agree raisins do not belong. So this year, Sun-Maid, America's most iconic raisin brand is making the holiday even scarier. In grinch-like fashion, the iconic snack brand is ransnacking St. Helens, Oregon – where the 1998 cult classic "Halloweentown" was filmed – causing mischief and replacing all of the candy it can find, with a very scary swap – raisins.
Watch as Sun-Maid takes over Halloweentown, raising mayhem during the famed and beloved month-long celebration called the "Spirit of Halloweentown." Sun-Maid is planning frighteningly fun ways to scare, including a deployment of "Raisin Zombies", replacing any and all candy with Sun-Maid raisins and adorning beloved décor around the town with the brand's iconic red bonnet.
Follow on INSTAGRAM and TIKTOK as the iconic brand continues to ransnack candy and stay tuned as Sun-Maid shows up with scary surprises in Halloweentown all month long.
About Sun-Maid Growers of California
Founded in 1912, Sun-Maid Growers of California is a farmer's cooperative of 750 grower families with vineyards in California's Central Valley. From childhood to adulthood and generation to generation, Sun-Maid's innovative snacks continue to feed imaginations one little red box at a time--because when imagination is used for good, there's nothing more delicious! And while some things change, our real, minimally processed and consistently good ingredients haven't. Always starting with a whole fruit you can see and taste, Sun-Maid continues to offer a trusted go-to snack that's simple, healthy and versatile--imagine that! For more information about Sun-Maid visit www.sunmaid.com and follow the brand on social media including TikTok, Instagram and Twitter.
SOURCE Sun-Maid
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