Porter Novelli EVP Stephanie Agresta Named One of PRWeek's '40 Under 40'
Global Director of Digital Strategy Recognized Along Leading Communications Professionals as Future of the Industry
NEW YORK, Aug. 2 /PRNewswire/ -- Global public relations leader Porter Novelli announced that Stephanie Agresta, executive vice president and global director of digital strategy, has been honored by PRWeek as one of the industry's most exciting and influential communications thought leaders under the age of 40. The magazine's annual "40 under 40" list profiles the young professionals whose innovative work serves as a powerful look at the future of the industry. PRWeek is a leading journal for public relations and corporate communications professionals.
"Porter Novelli is proud that Stephanie's incredible work has been recognized," said Porter Novelli's CEO Gary Stockman. "As the industry moves to a more integrated approach to traditional and digital strategies, executives like Stephanie, who possess a core understanding of the digital landscape and its influencers, are key to bridging these worlds. Armed with a deep knowledge of both traditional marketing and digital and social media, Stephanie is helping to forge the next phase of public relations."
A pacesetter in digital media for nearly 15 years, Agresta has led digital strategy and social media campaign development for Porter Novelli since 2009. In this role, she has been instrumental in developing digital media initiatives for some of the world's largest brands, including Windows Mobile, PepsiCo, Hewlett-Packard and Procter & Gamble.
At Porter Novelli, Agresta leads a team of respected social media experts and senior digital strategists. She was integral to Porter Novelli being named the agency of record for digital activities for Chicago-based Bel Brands USA Inc.'s The Laughing Cow Wedges and Mini Babybel brands, and also secured agency of record relationships with Blog World and New Media Expo. Adept at relationship building, she has established strategic partnerships with Twestival, Internet Week and Social Media Week, for which she serves on the global advisory board.
Prior to joining Porter Novelli, Agresta founded Stephanie Agresta Consulting, a digital media and marketing firm with numerous successes in forging partnerships with digital thought leaders and emerging technology companies. In 2008 she launched "Bloggers Lounge," a networking hub for digital media influencers at the annual South by Southwest Interactive Conference and Festival (SXSW). That same year she partnered with Brian Solis, author of Engage, to found the leading social media event brand The TechSet. A popular speaker at industry events, Stephanie has sat on panels at Web2Expo, Blog World, SXSW and Mashable conferences. She was recently appointed to the Board of Directors of the Social Media Advertising Consortium.
About Porter Novelli
A global public relations leader, Porter Novelli was founded in 1972 and is a part of Omnicom Group Inc. (NYSE: OMC). In 90 offices in nearly 60 countries, Porter Novelli combines the power of immersion with the rigor of research to create deep human insights that enable us to transform the opinions, beliefs and behaviors of those who matter most to our clients. For additional information, please visit www.porternovelli.com.
SOURCE Porter Novelli
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