WASHINGTON, Sept. 1, 2011 /PRNewswire/ -- This fall, Plastics Make it Possible®, an initiative sponsored by the plastics industries of the American Chemistry Council, will become the ultimate online destination for fashionistas looking for the inside scoop on the season's hottest trends. To mark the start of fashion month, Plastics Make it Possible® launched the second installment in its "Stylist's Corner" video series featuring celebrity stylist, fashion writer and television personality George Kotsiopoulos.
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The "Stylist's Corner" will debut three videos throughout September, each showcasing a different fall look styled by Kotsiopoulos using pieces made with plastics based fabrics. The videos will also be accompanied by additional exclusive fashion content on PlasticsMakeItPossible.com—including behind-the-scenes photos from the video shoot, blog posts from Kotsiopoulos about his favorite fall trends, and Kotsiopoulos' answers to a few most frequently asked style questions.
"So many of our hottest fall trends this year are made possible by plastics," Kotsiopoulos said. "One huge trend that I absolutely love right now is faux fur. It's been all over the runways this season, and what's great about it is that it can add a luxurious feel to a look, but at the same time, it's animal friendly, durable and affordable because it's made with plastic based fibers."
Also this month, PlasticsMakeItPossible.com will feature a new "What to Wear On ..." series that helps readers put together the perfect outfits for a variety of occasions and outings such as:
- The Gym: A fitness bra made from plastic fabrics such as nylon and spandex® will fit comfortably and wick moisture away from your skin. A pair of stretch leggings will move with you, dry quickly, and flatter your figure, thanks to a polyester and nylon blend made possible by plastic. And no gym outfit is complete without a pair of no-show, acrylic socks that will help prevent blisters thanks to the exceptional softness of plastic fabrics.
- A Night Out: A wrap dress made from a stretch polyester fabric stays form-fitting and flattering while you dance the night away. Give your look some extra sparkle with a pair of heels covered with glittering, plastic sequins. Add a handbag made from recycled plastic bottles, and your look will be stylish and good for the environment.
- A Casual Weekend: A great pair of fitted jeans goes with everything and flatters your figure, thanks to spandex, a plastic blend used to add stretch to fabric. A colorful graphic T-shirt made with recycled polyester is soft, durable, and great for running errands around town. And a pair of edgy aviator plastic sunglasses is the perfect way to add some extra style to even the most casual of outfits.
"Plastic based fabrics play such a big role in fashion—probably more than most people realize—and this season's most stylish looks are no exception," said Steve Russell, vice president of plastics for the American Chemistry Council. "Acrylic coats and sweaters, faux fur, micro-suede, fleece and many other fashions are made with plastic fibers that provide durability and warmth for cooler weather."
From the stretch in our jeans, to the sweat-wicking fabrics in our gym clothes, to the sequins on our formal gowns, plastics play a major role in a diverse array of our most popular fashions. Visit plasticsmakeitpossible.com/stylistscorner to see an interactive fashion timeline that gives readers a unique look at great moments in fashion history made possible by plastics. To find out more about the use of plastics in fashion—and to view exclusive, new, online content—visit PlasticsMakeItPossible.com. To interact with a community of plastic-fashion fans and create your own plastic-based looks, visit the Plastics Make it Possible® Facebook page at Facebook.com/PlasticPossible.
About Plastics Make it Possible®
Plastics Make it Possible® highlights the many ways plastics inspire innovations that improve our lives, solve big problems and help us design a safer, more promising future. This initiative is sponsored by the plastics industries of the American Chemistry Council. For more information, visit www.plasticsmakeitpossible.com and follow us @plasticpossible on Twitter at www.twitter.com/plasticpossible.
www.americanchemistry.com/newsroom
The American Chemistry Council (ACC) represents the leading companies engaged in the business of chemistry. ACC members apply the science of chemistry to make innovative products and services that make people's lives better, healthier and safer. ACC is committed to improved environmental, health and safety performance through Responsible Care®, common sense advocacy designed to address major public policy issues, and health and environmental research and product testing. The business of chemistry is a $720 billion enterprise and a key element of the nation's economy. It is one of the nation's largest exporters, accounting for ten cents out of every dollar in U.S. exports. Chemistry companies are among the largest investors in research and development. Safety and security have always been primary concerns of ACC members, and they have intensified their efforts, working closely with government agencies to improve security and to defend against any threat to the nation's critical infrastructure.
Contact: Jennifer Killinger (202) 249-6619
Email: [email protected]
SOURCE Plastics Make it Possible
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