Picture Yourself Winning 250,000 AAdvantage Miles in American Airlines Spot, Snap and Send Sweepstakes

NEW YORK Nov. 23, 2010 /PRNewswire/ -- American Airlines has descended upon the streets of Manhattan in the form of advertisements on taxi tops, buses, phone kiosks, bus shelters, urban panels and newsstands. It's all to promote the airline's schedule, inflight experience and nonstop service from New York City to 61 destinations throughout the United States and around the world. From now until Dec. 30, New Yorkers will have good reason to stop and take notice of the new advertising campaign. Customers who spot an American Airlines ad, snap a photo and submit it via www.aa.com/nycwin will be entered for a chance to win one of six 250,000 American Airlines AAdvantage® miles prizes.

American will select one weekly winner for a total of six winners. Each winner will receive a quarter million AAdvantage miles which may be used for travel on American Airlines, American Eagle, AmericanConnection®, oneworld® carriers or AAdvantage participating airlines. In addition to redeeming AAdvantage miles for air travel on American Airlines and partner airlines, winners can also redeem miles for various travel and non-travel related products and services.

"What better way to demonstrate our commitment to New York than by telling the American Airlines story with a highly-visible advertising campaign," said Art Torno, Vice President – New York. "American and its regional airline affiliates serve approximately 250 cities in over 40 countries, so winners of the Spot, Snap and Send Sweepstakes can travel to plenty of destinations with their 250,000 AAdvantage miles."

The Spot, Snap and Send Sweepstakes is open to legal residents of New York, New Jersey and Connecticut, ages 18 years or older who have registered on www.aa.com/nycwin. New Yorkers who snap photos of any American advertisements in New York will receive one sweepstakes entry for each photo successfully uploaded on www.aa.com/nycwin or e-mailed to [email protected]. Customers can receive an additional sweepstakes entry each week by submitting photos of the weekly featured advertisement on www.aa.com/nycwin and selecting the weekly ad check box on the upload page of the site. They can also share sweepstakes information with a friend via e-mail, Facebook or Twitter on www.aa.com/nycwin for yet another sweepstakes entry per week.

American has served the New York market for more than 80 years. American and American Eagle currently offer nonstop service to 61 destinations with 248 daily flights from all four New York area airports, including 105 daily departures from LaGuardia, 117 daily departures from JFK Airport, 21 daily departures from Newark and five daily departures from White Plains/Westchester County.

American currently offers service from New York to 31 international destinations beyond the U.S. including London, Paris, Rome, Zurich, Brussels, Tokyo and Buenos Aires. This month, American begins nonstop service from JFK to Rio de Janeiro, Brazil. In January, American will begin daily nonstop service from JFK to Tokyo International Airport at Haneda.

For more information and official rules for the Spot, Snap and Send Sweepstakes, please visit www.aa.com/nycwin.

About the AAdvantage® Program

The AAdvantage program was the first frequent flyer program. Established in 1981, the program now has more than 62 million members. Members can earn miles at more than 1,000 participating companies, which include more than 30 hotel chains representing more than 60 brands, more than 20 airlines, eight car-rental companies, 10 financial companies, and over 350 brand name retailers. In addition, members can earn miles when making purchases with one of more than 100 affinity card products in over 40 countries. In 2009, AAdvantage members redeemed more than 150 billion miles to claim more than 6.9 million awards for flights, upgrades and car rentals. For more information and a listing of AAdvantage program participating companies, visit www.aa.com/aadvantage.

About American Airlines

American Airlines, American Eagle and AmericanConnection® serve 250 cities in 40 countries with, on average, more than 3,400 daily flights. The combined network fleet numbers more than 900 aircraft. American's award-winning AA.com® website provides users with easy access to check and book fares, plus personalized news, information and travel offers. American Airlines is a founding member of the oneworld® Alliance, which brings together some of the best and biggest names in the airline business, enabling them to offer their customers more services and benefits than any airline can provide on its own. Together, its members serve approximately 750 destinations in nearly 150 countries and territories. American Airlines, Inc. and American Eagle Airlines, Inc. are subsidiaries of AMR Corporation. AmericanAirlines, American Eagle, AmericanConnection, AA.com, We know why you fly and AAdvantage are trademarks of American Airlines, Inc. (NYSE: AMR)

American Airlines reserves the right to change the AAdvantage program and its terms and conditions at any time without notice, and to end the AAdvantage program with six months notice. Any such changes may affect your ability to use the awards or mileage credits that you have accumulated. American Airlines is not responsible for products or services offered by other participating companies. For complete details about the AAdvantage program, visit www.aa.com/aadvantage.

AmericanAirlines®  We know why you fly®

Current AMR Corp. releases can be accessed on the Internet.

The address is http://www.aa.com

SOURCE American Airlines

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