PAULA DEEN, KRAFT PHILADELPHIA CREAM CHEESE ANNOUNCE REAL WOMEN OF PHILADELPHIA SEASON TWO FINALISTS

GLENVIEW, Ill., June 21, 2011 /PRNewswire/ -- Kraft Philadelphia Cream Cheese and Southern Cooking Queen Paula Deen have teamed up again for Season Two of the Real Women of Philadelphia, having selected 16 finalists over the past two months from the online community's cooking competition. Thousands of women nationwide submitted recipe videos showcasing their preparation of original recipes using Philadelphia Cream Cheese or the new Philadelphia Cooking Creme in the categories of appetizers, side dishes, entrees and desserts.

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In the quest to crown four new fantastic female cooks, the 2nd Annual Real Women of Philadelphia competition heats up as these talented 16 finalists compete in a live cook-off with Paula in her hometown of Savannah, Georgia on June 28, 2011.  Each contestant's recipe will be judged by Paula and a panel of judges in the four cooking categories.  The live event to announce the four winners will take place on June 30, 2011 and can be viewed online via Ustream.  Each winner will receive a talent contract worth $25,000, star in their own cooking videos and contribute to a cookbook featuring the community's favorite cream cheese recipes from Season Two.  They will also host the Real Women of Philadelphia community for the remainder of the year.

The 16 finalists are:

Appetizers

• Carmell Childs - Provo, UT
• Paula Todora - Keller, TX
• Dalena Benavente - Orange, CA
• Sharon Sorensen - Providence, UT

Side Dishes

• Bekah Frost - Lowry City, MO
• Rachael Collins - Dubuque, IA
• Beth Peterson - Naperville, IL
• Monica Williams Staniec - Lake Arrowhead, CA

Entrees

• Josee Lanzi - New Port Richey, FL
• Kirsten Shabaz - Lakeville, MN
• Kelly Shippey - Orange, CA
• Paula Musegades - Waltham, MA

Desserts

• Amy Williams - Keller, TX
• Rebecca Regnier - Lambertville, MI
• Heather Walker - San Diego, CA
• Debi Wood - Kissimmee, FL

The response to Real Women of Philadelphia has been extraordinary.  Since the program's launch in March 2010, the Real Women of Philadelphia community has seen significant growth, and has hosted more than 1.8 million unique visitors to the site. Approximately 30% of the repeat visitors are actively engaged with the content, creating a community of nearly 45,000 passionate "Real Women." They have created their own site profiles, uploaded pictures, written articles and self-produced more than 12,000 entertaining, creative and emotional short videos showcasing how they use Philadelphia Cream Cheese or Philadelphia Cooking Creme in their favorite dishes. Members of the site can use and share these creative and delicious recipe videos via the site.

Visit www.realwomenofphiladelphia.com to find out more about the Real Women of Philadelphia cooking competition and view the recipes and tips shared by other real-life cooks.

ABOUT KRAFT FOODS

Northfield, Ill.-based Kraft Foods Inc. (NYSE: KFT) is a global snacks powerhouse with an unrivaled portfolio of brands people love. Proudly marketing delicious biscuits, confectionery, beverages, cheese, grocery products and convenient meals in approximately 170 countries, Kraft Foods had 2010 revenue of $49.2 billion, more than half of which was earned outside North America. Twelve of the company's iconic brands -- including Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia, Trident and Tang -- generate revenue of more than $1 billion annually, and 40 have been loved for more than a century. A leader in innovation, marketing, health & wellness and sustainability, Kraft Foods is a member of the Dow Jones Industrial Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel Sustainability Index. For more information, visit www.kraftfoodscompany.com and www.facebook.com/kraftfoodscorporate.

- make today delicious -

SOURCE Kraft Foods

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