Parks Associates: 23% of U.S. Broadband Households Intend to Buy a Smart Thermostat in 2019

DALLAS, Feb. 4, 2019 /PRNewswire/ -- New data from Parks Associates finds 23% of U.S. broadband households plan to buy a smart thermostat in 2019, while 24% are likely to buy a smart lightbulb. The growth in connected devices will further expand the amount of consumer data available, and the IoT research firm's 10^th-annual Smart Energy Summit: Engaging the Consumer will feature a special session, "The Energy Data Goldmine," to discuss opportunities for utilities to leverage data to strengthen customer relationships, realize new revenue opportunities, and modernize grid operations.

"Data is a new and important form of currency in the IoT ecosystem, where AI and machine learning can unlock the value in data for a variety of players, including utilities and energy providers," said Brad Russell, Research Director, Connected Home, Parks Associates. "Our research shows consumers are generally uncomfortable with an outside party controlling their 'stuff,' but energy services built on consumer data can customize and personalize load control and other energy solutions to expand participation and save energy."

"Bidgely is leading data analytics innovation with its AI-powered Energy Management solution for providing key insights to customers across every segment of their business-- whether it is Energy Efficiency, Customer Engagement, Connected Homes, or understanding the DER resources and helping utilities to drive control and provide targeted programs," said Abhay Gupta, CEO, Bidgely. "In addition, Bidgely's UtilityAI and data insights, powered by their disaggregation technology, have put the company in a great position to provide utilities the opportunity to shape how customers interact with the grid and to drive new utility value streams while doing it."

Parks Associates will host Smart Energy Summit: Engaging the Consumer February 18-20, 2019, at the Omni Austin Hotel Downtown in Austin, Texas. "The Energy Data Goldmine," 11:30 a.m. on Tuesday, February 19, will focus on strategies for the energy industry to leverage advanced AI and data analytics to deliver targeted personalized experiences to consumers and optimize spending on demand side management planning.

Speakers for "The Energy Data Goldmine" include:

• Abhay Gupta, CEO, Bidgely
• Matt Johnson, VP, Business Development, EnergyHub
• Craig Stepien, Sr. Director Digital Transformation, NextEra Energy

Conference sponsors include Bidgely, Tendril, Rapid Response Monitoring, Powerley, Trusource Labs, Alarm.com, ecobee, Austin Energy, GiftCard Partners, Intel, STRATIS, FLO, Grid4C, and Inspire.

Parks Associates is accepting press pass requests for Smart Energy Summit: Engaging the Consumer at www.parksassociates.com/ses-presspass. More information about the Smart Energy Summit is available at http://www.ses2019.com/. To speak with an analyst or request specific research data, contact Julia Homier at [email protected] or 972-996-0214.

About Smart Energy Summit

Smart Energy Summit: Engaging the Consumer examines the changing role of utilities to help empower consumers with solutions to save energy in the home. The event addresses the potential benefits of incorporating smart products into energy efficiency and DR programs and the opportunities across converging ecosystems for the market for energy solutions, including connected devices, energy management, utility services, and home control platforms and services.

The Smart Energy Summit focuses on identifying new strategies that utilities and other providers can leverage connectivity as a result of the adoption of new consumer technologies. Research analysts, thought leaders, and industry executives present and discuss business strategies, case studies, partnership opportunities, and consumer research that utilities, service providers, retailers, and manufacturers can use to expand and monetize their energy offerings. Follow the event on Twitter at @SmartEnergySmt and #SmartEnergy19.

Contact: 
Julia Homier  
Parks Associates 
972.996.0214 
[email protected]

SOURCE Parks Associates