OYO Sports Launches New Hockey Rinks for all 30 National Hockey League Teams
The rinks join over 450 OYO Sports NHL-licensed products to create a full play experience for fans of all ages
The rinks join over 450 OYO Sports NHL-licensed products to create a full play experience for fans of all ages
BOSTON, Nov. 11, 2015 /PRNewswire/ -- OYO Sports, the leading manufacturer of licensed sports minifigures across the major U.S. sports leagues, today announced new additions to its expanding line of products as part of its partnership with the National Hockey League (NHL). The new NHL® Gametime Hockey Rink and NHL® Backyard Hockey Rink bring the game of hockey to life by offering hands-on building and play experiences for kids to create game-action replays or new imaginative hockey moments. The OYO Sports NHL rinks will be developed for all 30 NHL teams so that fans of all ages can collect any of their favorites.
"We are thrilled to expand our NHL line with the introduction of the new rink products. Following the introduction of the NHL minifigures and Zamboni® buildables, we wanted to develop a product that would complete the experience of a true full-action game for kids, collectors and avid fans," said Shari Fabiani, SVP, Product & Marketing of OYO Sports. "Kids especially idolize their favorite sports heroes and OYO provides them the opportunity to complete their aspirational play experience. With OYO's new rinks, they can play like a pro by creating their own winning moments with their favorite teams and players."
The NHL® Gametime Hockey Rink brings the hockey arena experience to life through realistic rink features and the interactive functions of the buildable set. Designed with swinging Zamboni® Ice Resurfacer doors for ice clearing, buildable goals, player benches and penalty boxes, and in-goal cameras, the rink replicates true game-action play. The NHL® Backyard Rink lets fans become their favorite NHL players in their own one-on-one backyard shoot out. Complete with buildable boards that surround the rink, a team player, goalie and hockey gear, this product brings the moments of backyard hockey to life. Both rinks have an authentic team logo at center ice and a 2-in-1 play surface with clear ice bricks for fast action skating and recreating your favorite plays.
"At the NHL, we are committed to creating unique experiences for hockey fans of all ages," said Dave McCarthy, NHL Vice President, Consumer Products. "As a leader in fan engagement in the sports marketplace, OYO Sports has been a great partner in developing NHL products for fans to celebrate the great game of hockey and relive the biggest moments in hockey history."
The rinks are available for purchase at OYOSports.com at the suggested retail price of $159.99 for the NHL® Gametime Rink and $34.99 for the NHL® Backyard Rink. Both rinks come with an NHL referee minifigure redemption offer with purchase. The referee minifigure is only available through a rink purchase.
OYO Sports debuted their popular minifigures for NHL teams in 2014 and now features over 450 products for the NHL, including players, NHL Mascots™, Zamboni® Ice Resurfacer machines and a Vintage Hockey™ collection. The minifigures are created with a true player likeness and durable yet flexible build that allow them to be handled as actual toys for kids or a collectable for avid fans.
OYO Sports will celebrate the launch of the new NHL hockey rinks at the NHL Powered by Reebok Store in New York City (1185 6th Ave, New York, NY 10036) on November 18, 2015 starting at 9 a.m. EST. Fans of all ages are invited to join OYO Sports and special guest Kyle Okposo, Assistant Captain of the New York Islanders, for a first time look at the NHL® Gametime Rink. Fans will enjoy activities and giveaways, featuring a giant OYO Sports Gametime Rink , a gaming area and photo opportunities for fans to become their favorite player's minifigure. Fans will have a chance to play against one another in "Rivalry Alley" and build up their favorite teams' Zamboni® Ice Resurfacer in the fan engagement area.
Okposo will be available for autographs from 5-6 p.m. EST. He will be engaging with fans, playing with the rinks, and for the first time, he will meet his minifigure! Before and during the event, there will be several opportunities both in-store and through OYO Sports' social channels for fans to win exclusive prizes. For more information, visit the event website.
To see the NHL® Gametime Rink and minifigures in action, visit OYO Sports on YouTube. To learn more about OYO Sports and to view the nearly 2,000 unique individual athlete OYO minifigures, please visit the website at: www.oyosports.com.
NHL and the NHL Shield are registered trademarks and NHL Mascots and Vintage Hockey are trademarks of the National Hockey League. NHL and NHL team marks are the property of the NHL and its teams. © NHL 2015. All Rights Reserved.
The Zamboni word mark and the configuration of the Zamboni ice resurfacing machine are registered trademarks of Frank J. Zamboni & Co., Inc. © Frank J. Zamboni & Co., Inc. 2015. All Rights Reserved.
ABOUT OYO SPORTS
OYO Sports is a fan engagement company in the sports consumer marketplace, targeting the youth fan and collector markets. The company is the leading manufacturer of buildable mini-figures of athletes in major professional sports leagues including Major League Baseball, the National Football League, the National Hockey League, and Major League Soccer, as well as more than 60 colleges and universities. OYO Sports investors include Accomplice (formally Atlas Venture), Boston Seed Capital, and Mandalay Sports Media. Mandalay Sports Media investors include: Columbia Capital, Creative Arts Agency and Rho Ventures. The company is located in Acton, Massachusetts and all products are designed and built with pride in America from U.S. and globally sourced parts. For more information, visit www.oyosports.com.
ABOUT THE NHL
The National Hockey League (NHL®), founded in 1917, consists of 30 Member Clubs, with players from more than 20 countries represented across team rosters, competing for the most revered trophy in professional sports – the Stanley Cup®. Each year, the NHL entertains hundreds of millions of fans around the world. The League broadcasts games in more than 160 countries and territories through its rightsholders including NBC/NBCSN in the U.S., Sportsnet and TVA in Canada, and Viasat in the Nordic Region. The NHL reaches fans worldwide with games available online in every country including via its live and on-demand streaming service NHL GameCenter LIVE™. Fans are engaged across the League's digital assets on mobile devices via the free NHL app; across nine social media platforms; on SiriusXM NHL Network Radio™, and on NHL.com, available in eight languages and featuring an enhanced statistics platform powered by SAP, providing the definitive destination for hockey analytics. A historic media rights partnership between the NHL and MLBAM will transform the fan experience across the League's digital and broadcast assets, with an emphasis on deeper access into the game and enhanced storytelling. To celebrate the NHL's international diversity, the World Cup of Hockey will return in September, 2016, a best-on-best international tournament featuring eight teams comprised of the world's best hockey players. On Founder's Day in November 2017, the League will be celebrating its Centennial anniversary, commemorating 100 years of NHL hockey. The NHL is committed to giving back to the community through programs including: Hockey is for Everyone™ which supports nonprofit youth hockey organizations across North America; Hockey Fights Cancer™ which raises money and awareness for hockey's most important fight; NHL Green™ which is committed to the pursuit of sustainable business practices; and a partnership with the You Can Play Project, which is committed to supporting the LGBT community and fighting homophobia in sports. For more information, visit NHL.com.
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SOURCE OYO Sports
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