AUSTIN, Texas, April 9, 2024 /PRNewswire/ -- Outdoorsy, the leading outdoor travel and accommodation marketplace, today announced that Co-Founder Jennifer Young has been named to Inc.'s 2024 Female Founders 250 List. Young and the other trailblazing female founders including Katy Perry and Morgan McLachlan (De Soi), Michelle Zatlyn (Cloudflare) and Hailey Rhode Bieber (Rhode) were selected from a record-breaking number of pioneering and inspirational nominees.
“At Outdoorsy, we are building the most holistic outdoor travel marketplace in the world by opening access to our most valuable shared resource: the outdoors," said Outdoorsy Co-Founder Jen Young. We have only started to scratch the surface of the tremendous opportunity in front of us, to own the $1 trillion outdoor travel market.”
"Being recognized as a top female founder motivates me to continue pushing the boundaries in merging the outdoors and technology," said Young. "At Outdoorsy, we are building the most holistic outdoor travel marketplace in the world by opening access to our most valuable shared resource: the outdoors. We have only started to scratch the surface of the tremendous opportunity in front of us, to own the $1 trillion outdoor travel market."
Building Outdoorsy From the Ground Up In 2015, burned out by corporate life, fluorescent lights, and windowless rooms, Young co-founded Outdoorsy. Her goal? To provide everyone a way to reconnect with what matters most in life: themselves, friends and family, and the wellness benefits of time spent with nature.
"I wanted to restore people's relationship with the outdoors by building something that was less of a company and more of a community — a purpose and value-driven force for good," said Young. "By leaning into the sharing economy, we've given people life-long memories and helped RV owners enjoy a newfound source of financial freedom."
Outdoorsy, known by its flagship platform outdoorsy.com – a vibrant marketplace for RVs, campervans, and motorhome rentals – has recently added outdoor accommodations and campground offerings. The marketplace is strategically underpinned by Roamly, an insurtech product which provides all the safety and insurance protections needed for outdoor travel.
In June 2023, the company celebrated more than 7 million nights of booked travel and will exceed $3b in gross revenue in the summer of 2024.
"The past year, for many, will go down as one of the hardest ever — between a funding freeze and ad-spending pull back," said Inc.'s Executive Editor Diana Ransom. "The female founders on this year's list are a testament to what triumph over adversity looks like. They should all be proud of this singular accomplishment."
Empowering Entrepreneurs Outdoorsy provides hosts, thousands of whom are like-minded female entrepreneurs, with the opportunity to combine their passion and interests with starting their first business. While the Total Entrepreneurial Activity rate for women in the U.S. stands at just 15%, Outdoorsy doubles that rate, with 30% of its hosts identifying as women.
"The relationships I have with other female business owners in the outdoor industry have already gifted me with incredible listening and learning opportunities – and it's a direct result of those candid conversations that I've had the courage to build a generational brand in the outdoor space," Young said. "Approaching year 10 as a founder, I am even more committed to mentoring other aspiring female business leaders."
Looking Forward Amidst one of the harshest climates for startups seen in 20 years, Young's leadership focused on building great teams that helped complete the guest journey from booking travel to staying in some of the world's most epic outdoor destinations.
"Last year we took the bold step to venture beyond a digital-only marketplace to offer physical experiences, debuting Outdoorsy-owned campgrounds in Yosemite California, Bayfield Colorado and a luxury glamping retreat in the Texas Hill Country," Young said. "The founder's journey never ends, and I've learned that it takes the same humility and hard work to build the next thing as it took to build the first thing. Nothing beats the lessons of building something from the ground up!"
About the Award Each year, Inc. editors review thousands of applications highlighting female founders who are challenging the status quo and tackling some of the world's biggest problems. The list features women who have overcome challenges and lifted those around them, while leading impactful organizations across the country.
Social media links Outdoorsy: @outdoorsy Outdoorsy Hill Country: @outdoorsyhillcountry
About Outdoorsy Outdoorsy transformed access to the outdoors with the launch of its RV rental marketplace in 2015, and expanded to offer marketplace insurance in 2018. Today, Outdoorsy's partnership with its hosts has resulted in over 7 million travel days through RV rentals that are available in 4,800 cities across North America. Outdoorsy's marketplace, insurance, and retreats provide life-changing financial benefits for RV hosts and retreat communities and offer guests the trust and guidance they need to enjoy memorable rustic travel experiences. Outdoorsy's team is inspired by a mission to restore our relationship with the outdoors and each other by inviting guests to Live Outdoorsy.
About Inc. The world's most trusted business-media brand, Inc. offers entrepreneurs the knowledge, tools, connections, and community to build great companies. Its award-winning, multiplatform content reaches more than 50 million people each month across a variety of channels, including websites, newsletters, social media, podcasts, and print. Its prestigious Inc. 5000 list, produced every year since 1982, analyzes company data to recognize the fastest-growing privately held businesses in the United States. The global recognition that comes with inclusion among the 5000 gives the founders of the best businesses an opportunity to engage with an exclusive community of their peers, and the credibility that helps them drive sales and recruit talent. The associated Inc. 5000 Conference is part of a highly acclaimed portfolio of bespoke events produced by Inc. For more information, visit www.inc.com.
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