ORBIT® Gum Unveils "Parent Sitter" Offer to Help You Date While Living at Home

With many young adults living back at home due to the pandemic, ORBIT wants to keep your helicopter parents occupied so you can finally date in peace

News provided by

Mars, Incorporated

Oct 27, 2020, 09:00 ET

NEWARK, N.J., Oct. 27, 2020 /PRNewswire/ -- Unsolicited dirty messages on dating apps aren't the only challenges millennials are faced with while trying to land a quality date this year. Whether it's due to travel restrictions, workplace flexibility or simply the need to move back home, many young adults are moving back in with their parents, making the ability to go out on a date more difficult than ever. So just in time for cuffing season, ORBIT® gum is stepping in to "babysit" your parents so you can date in peace without all the prying questions and wandering eyes. Introducing ORBIT Gum's Parent Sitter Pack: a perfectly curated package of at-home activities to keep nosy parents out of your love life.

The full ORBIT Parent Sitter Pack has something for every type of parent, and includes: an online cooking class for parents who love to keep their hands (and stomachs) full, a plant delivery service for parents who need to take care of something other than their grown child, and a subscription to a TV streaming service because parents also need to binge-watch and chill.

The ORBIT Parent Sitter Pack comes as part of the brand's new Keep It Clean campaign, which seeks to clean up dirty dating habits and give daters the tools they need to successfully navigate the world of dating online. ORBIT wants to relieve some of the pressure that comes with dating in 2020 and make it fun again, because at the end of the day, all you need to make a good first impression is fresh breath and a confident smile.

"From eggplant emojis to late-night 'U Up?' texts, daters have enough to stress about when it comes to navigating the dirty world of dating," said Sally Tran, senior brand manager, ORBIT Gum. "With so many young adults moving back home, it adds a whole new layer of difficulty to landing those seemingly elusive, clean dates. That's why ORBIT is doing what we can to give our fans everything they need to navigate the twists and turns of dating in 2020."

Starting Oct. 27 and continuing through Nov. 2, tweet @OrbitGum and tell us why you need a parent sitter for your next date using #OrbitParentSitter and #Sweepstakes for a chance to win the ORBIT Parent Sitter Pack. Visit www.OrbitParentSitter.com for more details.

The Parent Sitter Pack isn't the first time ORBIT has helped clean up dirty dating this year. In March, the brand reimbursed fans who shared their own cringeworthy dating stories with the ORBIT Bad Date Rebate so they could get a second shot at love. For more information about ORBIT gum and how to Keep It Clean, visit OrbitGum.com and follow @OrbitGum on Instagram, Twitter, Facebook and YouTube.

About Mars, Incorporated

Mars is a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love. With more than $35 billion in sales, the company is a global business that produces some of the world's best-loved brands: M&M's®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, UNCLE BEN'S®, and COCOAVIA®. Mars also provides veterinary health services that include BANFIELD® Pet Hospitals, Blue Pearl®, VCA® and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire its more than 100,000 Associates to create value for all its partners and deliver growth they are proud of every day.

For more information about Mars, please visit www.mars.com. Join us on Facebook, Twitter, LinkedIn, Instagram and YouTube.

SOURCE Mars, Incorporated