Oral Care Market to grow by USD 11,147.45 million between 2022 to 2027; Growth opportunities led by 3M Co. and Amway Corp.| Technavio

NEW YORK, June 25, 2023 /PRNewswire/ -- The oral care market size is estimated to grow at a CAGR of 4.75% between 2022 and 2027. The market size is forecast to increase by USD 11,147.45 million. The market is fragmented due to the presence of diversified international and regional vendors. The increase in the adoption of advanced technology in oral care products is a key factor driving the oral care market growth. The vendors operating in the market are focusing on increasing technological innovation and expanding product lines. For instance, the toothbrush industry has recently developed intelligent connectivity of electric toothbrushes. Additionally, this intelligent connection has features that warn the user of excessive brushing and suggests that the brushing routine should be of two-minutes. The need for new and creative products is increasing due to spending on high-tech products and rising living standards. Hence, these factors will have a positive impact on the sales of oral care products and surge the growth of the market during the forecast period. The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. Request sample report 

Oral Care Market 2023-2027: Scope

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The soft skills training market report covers the following areas:

• Oral Care Market 2023-2027 Size
• Oral Care Market 2023-2027 Trends
• Oral Care Market 2023-2027 Industry Analysis

Oral Care Market 2023-2027: Vendor Analysis

The market is fragmented, and the degree of fragmentation will accelerate during the forecast period. Competitors must focus on differentiating their product offerings with unique value propositions to strengthen their foothold in the market. Market vendors also must leverage the existing growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments. 3M Co., Amway Corp., Anchor Health and Beauty Care Pvt. Ltd., Church and Dwight Co. Inc., Colgate Palmolive Co., Dabur India Ltd., GC Corp., GlaxoSmithKline Plc, Henkel AG and Co. KGaA, Himalaya Global Holdings Ltd., Johnson and Johnson Services Inc., Kao Corp., Koninklijke Philips NV, Lion Corp., Perrigo Co. Plc, Prestige Consumer Healthcare Inc., Septodont Holding, Sunstar Suisse SA, The Procter and Gamble Co., and Unilever PLC are among some of the major market participants.

Vendor Offering

• 3M Co: The company provides different types of oral care products such as composites, bonding agents, and dental implants.
• Colgate Palmolive Co. - The company offers oral care under the brands Colgate Total, Colgate optic white, and Colgate enamel health.
• GlaxoSmithKline Plc - The company offers Macleans such as eucalyptus, saga, and peppermint oil.

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Oral Care Market 2023-2027: Market Dynamics

Major Trends

• High demand for mouthwash and teeth-whitening products is a key trend influencing the oral care market growth.
• Toothpaste whitening is one of the essential treatments for whitening teeth
• Furthermore, people are becoming more aware of the need to remove bad breath.
• Growing health and cleanliness concerns and rising standards are some of the other factors which have contributed to the increased use of mouthwashes.
• Hence, these factors are expected to boost the market during the forecast period. 

Challenges

• Stringent regulations on oral care products are a major challenge impeding the oral care market growth.
• This is because US FDA has classified oral care products as medical devices, so strict safety and efficacy requirements are to be followed.
• For instance, any toothpaste that claims to prevent tooth decay must contain fluoride and meet specific pH requirements to enter the market.
• In addition, these laws vary by country and region but should contain product composition, marketing claims, labeling, manufacturing processes, and more in common.
• Hence, these stringent regulations are expected to restrict the growth of the market during the forecast period. 

For more details and an understanding of Market Dynamics download Sample reports

Oral Care Market 2023-2027: Segmentation

Oral Care Market is segmented as below:

• Distribution Channel 
• Offline
• Online
• Application 
• Home
• Dentistry
• Geography 
• Europe
• North America
• APAC
• South America
• Middle East and Africa

The market share growth in the offline segment will be significant during the forecast period. Hypermarkets, supermarkets, convenience shops, clubhouse stores, specialty stores, department stores, and drugstores are examples of offline retailers. Dental care goods such as dental floss, mouthwash, and toothpaste are widely available in supermarkets. They also provide several related products, such as dental kits, tongue cleaners, teeth whitening kits, and so on. The capacity to give consumers a one-stop shopping experience is the primary benefit of hypermarkets in the dental care sector. Hence, all other types of offline channels have the same type of advantages as supermarkets which drives the growth of this segment during the forecast period.

Europe is estimated to contribute 33% to the growth of the global oral care market during the forecast period. The region's market is being driven by the increased use of original oral care products, an increase in the number of oral care operations, and an increase in the number of oral care professionals and dental facilities. Many nations in the region, including Austria, Poland, and Spain, pay for all dental care. This will increase demand for dental diagnostic and surgical equipment while also improving access to excellent dental treatments. Rising medical costs are also boosting the regional market.

For insights on global, regional, and country-level parameters with growth opportunities, historic data (2017 to 2021) & forecast (2023-2027)  – Download a Sample Report

Oral Care Market 2023-2027: Key Highlights

• CAGR of the market during the forecast period 2023-2027
• Detailed information on factors that will assist oral care market growth during the next five years
• Estimation of the oral care market size and its contribution to the parent market
• Predictions on upcoming trends and changes in consumer behavior
• The growth of the oral care market
• Analysis of the market's competitive landscape and detailed information on vendors
• Comprehensive details of factors that will challenge the growth of the oral care market, vendors

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Table of Contents

1 Executive Summary

• 1.1 Market Overview
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Distribution Channel
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Application
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 12: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 Global oral care market 2017 - 2021 
• Exhibit 18: Historic Market Size – Data Table on global oral care market 2017 - 2021 ($ million)

• 4.2 Distribution Channel Segment Analysis 2017 - 2021 
• Exhibit 19: Historic Market Size – Distribution Channel Segment 2017 - 2021 ($ million)

• 4.3 Application Segment Analysis 2017 - 2021 
• Exhibit 20: Historic Market Size – Application Segment 2017 - 2021 ($ million)

• 4.4 Geography Segment Analysis 2017 - 2021 
• Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)

• 4.5 Country Segment Analysis 2017 - 2021 
• Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
• Exhibit 23: Five forces analysis - Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry
• Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition
• Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Distribution Channel

• 6.1 Market segments
• Exhibit 30: Chart on Distribution Channel - Market share 2022-2027 (%)
• Exhibit 31: Data Table on Distribution Channel - Market share 2022-2027 (%)

• 6.2 Comparison by Distribution Channel 
• Exhibit 32: Chart on Comparison by Distribution Channel
• Exhibit 33: Data Table on Comparison by Distribution Channel

• 6.3 Offline - Market size and forecast 2022-2027 
• Exhibit 34: Chart on Offline - Market size and forecast 2022-2027 ($ million)
• Exhibit 35: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
• Exhibit 36: Chart on Offline - Year-over-year growth 2022-2027 (%)
• Exhibit 37: Data Table on Offline - Year-over-year growth 2022-2027 (%)

• 6.4 Online - Market size and forecast 2022-2027 
• Exhibit 38: Chart on Online - Market size and forecast 2022-2027 ($ million)
• Exhibit 39: Data Table on Online - Market size and forecast 2022-2027 ($ million)
• Exhibit 40: Chart on Online - Year-over-year growth 2022-2027 (%)
• Exhibit 41: Data Table on Online - Year-over-year growth 2022-2027 (%)

• 6.5 Market opportunity by Distribution Channel 
• Exhibit 42: Market opportunity by Distribution Channel ($ million)
• Exhibit 43: Data Table on Market opportunity by Distribution Channel ($ million)

7 Market Segmentation by Application

• 7.1 Market segments
• Exhibit 44: Chart on Application - Market share 2022-2027 (%)
• Exhibit 45: Data Table on Application - Market share 2022-2027 (%)

• 7.2 Comparison by Application 
• Exhibit 46: Chart on Comparison by Application
• Exhibit 47: Data Table on Comparison by Application

• 7.3 Home - Market size and forecast 2022-2027 
• Exhibit 48: Chart on Home - Market size and forecast 2022-2027 ($ million)
• Exhibit 49: Data Table on Home - Market size and forecast 2022-2027 ($ million)
• Exhibit 50: Chart on Home - Year-over-year growth 2022-2027 (%)
• Exhibit 51: Data Table on Home - Year-over-year growth 2022-2027 (%)

• 7.4 Dentistry - Market size and forecast 2022-2027 
• Exhibit 52: Chart on Dentistry - Market size and forecast 2022-2027 ($ million)
• Exhibit 53: Data Table on Dentistry - Market size and forecast 2022-2027 ($ million)
• Exhibit 54: Chart on Dentistry - Year-over-year growth 2022-2027 (%)
• Exhibit 55: Data Table on Dentistry - Year-over-year growth 2022-2027 (%)

• 7.5 Market opportunity by Application 
• Exhibit 56: Market opportunity by Application ($ million)
• Exhibit 57: Data Table on Market opportunity by Application ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview 
• Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation 
• Exhibit 59: Chart on Market share by geography 2022-2027 (%)
• Exhibit 60: Data Table on Market share by geography 2022-2027 (%)

• 9.2 Geographic comparison 
• Exhibit 61: Chart on Geographic comparison
• Exhibit 62: Data Table on Geographic comparison

• 9.3 Europe - Market size and forecast 2022-2027 
• Exhibit 63: Chart on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 64: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 65: Chart on Europe - Year-over-year growth 2022-2027 (%)
• Exhibit 66: Data Table on Europe - Year-over-year growth 2022-2027 (%)

• 9.4 North America - Market size and forecast 2022-2027 
• Exhibit 67: Chart on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 68: Data Table on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 69: Chart on North America - Year-over-year growth 2022-2027 (%)
• Exhibit 70: Data Table on North America - Year-over-year growth 2022-2027 (%)

• 9.5 APAC - Market size and forecast 2022-2027 
• Exhibit 71: Chart on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 72: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 73: Chart on APAC - Year-over-year growth 2022-2027 (%)
• Exhibit 74: Data Table on APAC - Year-over-year growth 2022-2027 (%)

• 9.6 South America - Market size and forecast 2022-2027 
• Exhibit 75: Chart on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 76: Data Table on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 77: Chart on South America - Year-over-year growth 2022-2027 (%)
• Exhibit 78: Data Table on South America - Year-over-year growth 2022-2027 (%)

• 9.7 Middle East and Africa - Market size and forecast 2022-2027 
• Exhibit 79: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 80: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 81: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
• Exhibit 82: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)

• 9.8 US - Market size and forecast 2022-2027 
• Exhibit 83: Chart on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 84: Data Table on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 85: Chart on US - Year-over-year growth 2022-2027 (%)
• Exhibit 86: Data Table on US - Year-over-year growth 2022-2027 (%)

• 9.9 China - Market size and forecast 2022-2027 
• Exhibit 87: Chart on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 88: Data Table on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 89: Chart on China - Year-over-year growth 2022-2027 (%)
• Exhibit 90: Data Table on China - Year-over-year growth 2022-2027 (%)

• 9.10 Germany - Market size and forecast 2022-2027 
• Exhibit 91: Chart on Germany - Market size and forecast 2022-2027 ($ million)
• Exhibit 92: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
• Exhibit 93: Chart on Germany - Year-over-year growth 2022-2027 (%)
• Exhibit 94: Data Table on Germany - Year-over-year growth 2022-2027 (%)

• 9.11 UK - Market size and forecast 2022-2027 
• Exhibit 95: Chart on UK - Market size and forecast 2022-2027 ($ million)
• Exhibit 96: Data Table on UK - Market size and forecast 2022-2027 ($ million)
• Exhibit 97: Chart on UK - Year-over-year growth 2022-2027 (%)
• Exhibit 98: Data Table on UK - Year-over-year growth 2022-2027 (%)

• 9.12 Brazil - Market size and forecast 2022-2027 
• Exhibit 99: Chart on Brazil - Market size and forecast 2022-2027 ($ million)
• Exhibit 100: Data Table on Brazil - Market size and forecast 2022-2027 ($ million)
• Exhibit 101: Chart on Brazil - Year-over-year growth 2022-2027 (%)
• Exhibit 102: Data Table on Brazil - Year-over-year growth 2022-2027 (%)

• 9.13 Market opportunity by geography 
• Exhibit 103: Market opportunity by geography ($ million)
• Exhibit 104: Data Tables on Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers

• 10.2 Market challenges

• 10.3 Impact of drivers and challenges 
• Exhibit 105: Impact of drivers and challenges in 2022 and 2027

• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview

• 11.2 Vendor landscape
• Exhibit 106: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption
• Exhibit 107: Overview on factors of disruption

• 11.4 Industry risks
• Exhibit 108: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered
• Exhibit 109: Vendors covered

• 12.2 Market positioning of vendors 
• Exhibit 110: Matrix on vendor position and classification

• 12.3 3M Co.
• Exhibit 111: 3M Co. - Overview
• Exhibit 112: 3M Co. - Business segments
• Exhibit 113: 3M Co. - Key news
• Exhibit 114: 3M Co. - Key offerings
• Exhibit 115: 3M Co. - Segment focus

• 12.4 Amway Corp.
• Exhibit 116: Amway Corp. - Overview
• Exhibit 117: Amway Corp. - Product / Service
• Exhibit 118: Amway Corp. - Key news
• Exhibit 119: Amway Corp. - Key offerings

• 12.5 Anchor Health and Beauty Care Pvt. Ltd. 
• Exhibit 120: Anchor Health and Beauty Care Pvt. Ltd. - Overview
• Exhibit 121: Anchor Health and Beauty Care Pvt. Ltd. - Product / Service
• Exhibit 122: Anchor Health and Beauty Care Pvt. Ltd. - Key offerings

• 12.6 Church and Dwight Co. Inc. 
• Exhibit 123: Church and Dwight Co. Inc. - Overview
• Exhibit 124: Church and Dwight Co. Inc. - Business segments
• Exhibit 125: Church and Dwight Co. Inc. - Key offerings
• Exhibit 126: Church and Dwight Co. Inc. - Segment focus

• 12.7 Colgate Palmolive Co. 
• Exhibit 127: Colgate Palmolive Co. - Overview
• Exhibit 128: Colgate Palmolive Co. - Business segments
• Exhibit 129: Colgate Palmolive Co. - Key news
• Exhibit 130: Colgate Palmolive Co. - Key offerings
• Exhibit 131: Colgate Palmolive Co. - Segment focus

• 12.8 GC Corp.
• Exhibit 132: GC Corp. - Overview
• Exhibit 133: GC Corp. - Product / Service
• Exhibit 134: GC Corp. - Key offerings

• 12.9 GlaxoSmithKline Plc
• Exhibit 135: GlaxoSmithKline Plc - Overview
• Exhibit 136: GlaxoSmithKline Plc - Business segments
• Exhibit 137: GlaxoSmithKline Plc - Key news
• Exhibit 138: GlaxoSmithKline Plc - Key offerings
• Exhibit 139: GlaxoSmithKline Plc - Segment focus

• 12.10 Henkel AG and Co. KGaA 
• Exhibit 140: Henkel AG and Co. KGaA - Overview
• Exhibit 141: Henkel AG and Co. KGaA - Business segments
• Exhibit 142: Henkel AG and Co. KGaA - Key news
• Exhibit 143: Henkel AG and Co. KGaA - Key offerings
• Exhibit 144: Henkel AG and Co. KGaA - Segment focus

• 12.11 Himalaya Global Holdings Ltd. 
• Exhibit 145: Himalaya Global Holdings Ltd. - Overview
• Exhibit 146: Himalaya Global Holdings Ltd. - Product / Service
• Exhibit 147: Himalaya Global Holdings Ltd. - Key offerings

• 12.12 Johnson and Johnson Services Inc. 
• Exhibit 148: Johnson and Johnson Services Inc. - Overview
• Exhibit 149: Johnson and Johnson Services Inc. - Business segments
• Exhibit 150: Johnson and Johnson Services Inc. - Key news
• Exhibit 151: Johnson and Johnson Services Inc. - Key offerings
• Exhibit 152: Johnson and Johnson Services Inc. - Segment focus

• 12.13 Kao Corp.
• Exhibit 153: Kao Corp. - Overview
• Exhibit 154: Kao Corp. - Business segments
• Exhibit 155: Kao Corp. - Key offerings
• Exhibit 156: Kao Corp. - Segment focus

• 12.14 Koninklijke Philips NV 
• Exhibit 157: Koninklijke Philips NV - Overview
• Exhibit 158: Koninklijke Philips NV - Business segments
• Exhibit 159: Koninklijke Philips NV - Key news
• Exhibit 160: Koninklijke Philips NV - Key offerings
• Exhibit 161: Koninklijke Philips NV - Segment focus

• 12.15 Lion Corp.
• Exhibit 162: Lion Corp. - Overview
• Exhibit 163: Lion Corp. - Business segments
• Exhibit 164: Lion Corp. - Key offerings
• Exhibit 165: Lion Corp. - Segment focus

• 12.16 Perrigo Co. Plc
• Exhibit 166: Perrigo Co. Plc - Overview
• Exhibit 167: Perrigo Co. Plc - Business segments
• Exhibit 168: Perrigo Co. Plc - Key news
• Exhibit 169: Perrigo Co. Plc - Key offerings
• Exhibit 170: Perrigo Co. Plc - Segment focus

• 12.17 The Procter and Gamble Co. 
• Exhibit 171: The Procter and Gamble Co. - Overview
• Exhibit 172: The Procter and Gamble Co. - Business segments
• Exhibit 173: The Procter and Gamble Co. - Key news
• Exhibit 174: The Procter and Gamble Co. - Key offerings
• Exhibit 175: The Procter and Gamble Co. - Segment focus

13 Appendix

• 13.1 Scope of the Report

• 13.2 Inclusions and exclusions checklist 
• Exhibit 176: Inclusions checklist
• Exhibit 177: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 178: Currency conversion rates for US$

• 13.4 Research methodology
• Exhibit 179: Research methodology
• Exhibit 180: Validation techniques employed for market sizing
• Exhibit 181: Information sources

• 13.5 List of abbreviations
• Exhibit 182: List of abbreviations

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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Technavio Research
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UK: +44 203 893 3200
Email: [email protected]
Website: www.technavio.com

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