Online Education Market in India: Increased penetration of internet and smartphones in India to drive growth
The high penetration of the internet and the availability of low-cost smartphones has increased the number of online users in India over the years. This has created a surge in the demand for online content including education from users and institutions in rural and urban areas. Besides, the government in India is undertaking various digital initiatives such as ePathshala, which provides educational web resources for teachers, students, parents, researchers, and educators. These initiatives are helping users even in rural areas to get familiar with online education. Such efforts along with the increasing adoption of the internet and smartphones are expected to fuel the growth of the online education market in India during the forecast period.
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As per Technavio, the emergence of cloud computing will have a positive impact on the market and contribute to its growth significantly over the forecast period. This research report also analyzes other significant trends and market drivers that will influence market growth over 2021-2025.
Online Education Market In India: Emergence of Cloud Computing
Cloud services offer various benefits such as reduced capital costs and increased implementation speed. This makes it easier for both end-users and service providers to process, procure, access, and manage information effectively. Also, cloud service providers offer technical support for SaaS-based solutions such as ERP and LMS. Such benefits are encouraging many educational institutions to shift toward cloud-based models. This trend is expected to have a positive impact on the growth of the online education market in India during the forecast period.
"Popularity of big data and learning analytics and continuous rise in the growth of gamification in India will have a significant impact on the growth of the online education market value in India during the forecast period," says a senior analyst at Technavio.
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Global Higher Education Market - Global higher education market is segmented by product (software and hardware) and geography (North America, Europe, APAC, South America, and MEA).
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Global K-12 Online Tutoring Market - Global K-12 online tutoring market is segmented by type (structured tutoring and on-demand tutoring), course type (assessments and subjects), and geography (APAC, Europe, North America, South America, and MEA).
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Online Education Market In India: Segmentation Analysis
This market research report segments the online education market in India by Product (Content and Services) and End-user (Higher education and K-12).
By product, the content segment led the online education market in India in 2021. During the forecast period, the segment is expected to register the highest incremental growth due to the increasing number of government initiatives.
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Some of the key topics covered in the report include:
Market Drivers
Market Challenges
Market Trends
Vendor Landscape
- Vendors covered
- Vendor classification
- Market positioning of vendors
- Competitive scenario
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