One Man, One Million Photos: Kodak and Mark Malkoff Team Up to Free One Million Photographs From Facebook

ROCHESTER, N.Y., Dec. 6, 2011 /PRNewswire/ -- Eastman Kodak Company (NYSE: EK) announces that tomorrow morning actor/comedian, Mark Malkoff, will be placed inside of a plexiglass box that will travel around New York City until one million Facebook Photos are set "free."  Customers can help liberate Mark by freeing their own Facebook Photos and bringing them to life with the new My KODAK MOMENTS App, or by accessing their Facebook photos on the KODAK Picture Kiosk and creating a FREE 8x10 collage.  By simply downloading the app and/or the collage coupon, you can play a part in freeing Mark and his photos and be on the way to creating a unique, personal holiday gift for friends and family.

The My KODAK MOMENTS App is available on Facebook and can also be found by visiting www.kodak.com/go/freeMark. Here you will also be able to find live footage of Mark in the box, testimonials of customers who have tried the app, and a ticker keeping track of how close Kodak is to reaching the one million goal.

"Think about it - billions of pictures are just crying out to be liberated from the world wide web and enjoyed off-line, in people's hands," said Mark Malkoff.   "I've decided to take a stand and climb behind a glass wall to see what it's like for a few days!"

"By putting Mark and his photos in this box, we are demonstrating the need to free the billions of photos stored on Facebook and encouraging consumers to do more with them," said Larry Trevarthen, vice president of worldwide marketing, Retail Systems Solutions, Eastman Kodak Company. "We created solutions like the new My KODAK MOMENTS App and the ability to connect to Facebook from a KODAK Picture Kiosk, for stories that are worth more than just a status update." 

The new My KODAK MOMENTS App allows customers to free their Facebook Photos and turn them into high quality printed keepsakes, giving them more ways to share life's special moments. With the App, customers can effortlessly create a premium photo book using photos downloaded directly from their Facebook Albums and their friends' (in compliance with Facebook's Privacy Rules). With just a few simple clicks, it's easy to add photos, pull captions, change layouts and designs and order a photo book directly on Facebook for fast delivery to their home.

In addition, Kodak is offering customers a free 8x10 instant collage until December 11.  By "liking" Kodak on Facebook during this time period, users will be able to download a coupon to print one free 8x10 Collage using their Facebook Photos at a KODAK Picture Kiosk. Retail partners participating in Free Collage Week include CVS/PHARMACY locations across the U.S., as well as all BARTELL DRUGS and DISCOUNT DRUG MART Stores.

"With the holidays just around the corner, the timing is perfect to try out the app and take advantage of the free collage offer," said Trevarthen.

About Kodak
As the world's foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.

To learn more, visit the newly redesigned http://www.kodak.com and follow our blogs and more at http://www.kodak.com/go/followus.

© Kodak 2011. TM: KODAK, KODAK MOMENTS
 

SOURCE Eastman Kodak Company

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