OfferMobi Continues Momentum in Performance-Based Mobile Advertising Industry; Announces Presence at 2011 Affiliate Summit West

LAS VEGAS, Jan. 6, 2011 /PRNewswire/ -- OfferMobi, the first US-based performance marketing network for mobile advertising campaigns, announced today that it will be exhibiting at one of the most highly anticipated affiliate advertising events of the year, Affiliate Summit West.

The three day event, which includes hundreds of affiliate merchants, vendors, and networks on the forefront of the affiliate marketing industry, is being held January 9-11, 2011 at the Wynn Hotel in Las Vegas. The event has earned a reputation throughout affiliate advertising circles as one of the most highly regarded conferences, featuring a wide range of informational sessions covering the latest trends from expert marketers, as well as an opportunity for affiliate marketers and representatives from hundreds of marketing companies across the country to network with the press, industry analysts and fellow attendees.

Executives from the OfferMobi team will be at their booth (#215) and providing the latest OfferMobi news and information, company developments, as well as sharing insights with the hundreds of mobile app developers in attendance on how they can effectively monetize their mobile apps today by leveraging the power of OfferMobi's unique Cost per Action (CPA) platform.  The OfferMobi network is platform-agnostic, and has received acclaim in mobile marketing circles for its ability to work across all mobile platforms, including the iPhone, Blackberry, Android, and many others.

Since its launch earlier in the year, the OfferMobi platform has established itself as a leading force in the mobile marketing world with their unique business model as the first performance-only mobile marketing network in the United States. The OfferMobi model is the first of its kind in the country that is based entirely on performance measures and not the traditional Cost per Click (CPC) or Cost per Thousand (CPM) model that has defined the mobile ad network for the past decade. Advertisers that partner with OfferMobi pay only for an action -- such as a lead uncovered, a subscription secured, a newsletter signup, an SMS list opt in -- that they want the end-user to take.

"We are excited to be exhibiting at this year's Affiliate Summit West, and to share with the hundreds of affiliate marketers present at the event how they can effectively monetize their mobile traffic and ultimately bring their business to the next level," said Mark Roth, CEO of OfferMobi.  "With the recent momentum in the mobile and affiliate space reaching new heights over the past year, the need for advertisers to take advantage of countless benefits that mobile has to offer is greater than it has ever been, and we are delighted to discuss our insights with all who attend the event."

This announcement follows a string of milestone achievements which OfferMobi has announced since its launch in April 2010. Among the key milestones the company has achieved are the growth of its client base to more than 8,500 mobile publishers and 60 brand advertisers, as well as delivering industry-leading performance metrics for its customers such as increasing conversions by more than 260%, and receiving over 3 million clicks on a monthly basis on the network.

For more information on OfferMobi, including a listing of customers, service offerings and recent company news, visit www.OfferMobi.com.

About OfferMobi:

OfferMobi is the first USA-based mobile affiliate network. Launched in early 2010, OfferMobi has amassed a loyal following of over 8,500 mobile publishers who are seeking performance based commissions from ad campaigns they can run in mobile advertising channels. OfferMobi acts as both an agency and a performance based network for advertisers who wish to promote their mobile enabled website, App, or click to call/pay per call campaign. OfferMobi works with mobile publishers who own well-travelled mobile destinations, popular app owners and other mobile ad networks to increase the revenue they earn from their mobile ad inventories on a performance basis.

SOURCE OfferMobi