Noted Safety Products Manufacturer Taps Knotice for Email Marketing

AKRON, Ohio, Aug. 3, 2011 /PRNewswire/ -- Knotice, the leading provider of direct digital marketing software and services, today announces that Elvex® Corporation has selected Knotice's Concentri® EmailPlus to improve the effectiveness and efficiency of its email marketing. Elvex® Corporation is a leading manufacturer of high performance safety products.

"Knotice's software platform is perfect for us because we serve a wide customer base," said Karen Torres-Bellantoni, Marketing Manager at Elvex®. "With Knotice, we're able to quickly create and manage a variety of email initiatives, thanks to the platform's ease of use and the exceptional responsiveness of their support team."

For today's advanced marketing solutions, companies like Elvex® don't just need speed and ease of use when it comes to their email marketing platform. They also need to be able to capture, store and use their customer data in real-time, according to Knotice CEO and co-founder Brian Deagan, providing customers with the right message at the right time.

"In order for marketers to create successful email campaigns, they must be able to make use of their email marketing software and capitalize on their customer data. Concentri's simple, but powerful interface helps marketers do just that," said Deagan. "I'm looking forward to working with Elvex® as they continue to build lasting relationships with their customers."

Elvex® joins several new customers that have recently selected Knotice for a variety of direct digital marketing needs, including Fender Musical Instruments, Akron Children's Hospital, and Telltale Games.

About Knotice 

Knotice (pronounced "notice") maximizes the ROI of direct digital marketing – interactive marketing communications that can be addressed to a specific individual – through process automation, increased relevance and improved performance. Working with clients throughout North America, Knotice provides efficient, effective delivery of highly-targeted marketing communications through today's primary digital channels. Founded in 2003, Knotice is headquartered in Akron, Ohio, along the banks of the Ohio-Erie Canal. For more information, visit http://www.knotice.com. 

About Knotice's Concentri® Software 

Knotice's on-demand software is called Concentri®. Solutions include Concentri Mobile for mobile marketing, Concentri EmailPlus for email marketing, Concentri SiteTarget for onsite targeting, along with landing page management, testing and optimization, and universal profile management for data centralization. Concentri enables marketers to easily engage today's digital consumers and grow revenue while maintaining a consistent brand experience, cutting production cycles from weeks to days, and reducing other related costs by as much as 50 percent. 

About Elvex® Corporation

Elvex® is a leading manufacturer of high performance safety products for over 30 years; specializing in eye, face, head, hearing and chain-saw protection. The company strives to develop the most functional, effective and user acceptable safety products for the industries that they serve and bring them to market at competitive prices through selective distribution. For more information, visit http://www.elvex.com

SOURCE Knotice